Product Specialist
Talos USA - City of Industry, CA 2019 - 2020 Spring / Ecom Coordinator & Amazon manager
? Interview and hired team members to expand ecommerce team.
? Quarterly plan and forecast sales target.
? Managed PPC campaigns for Google and amazon ($4k month budget)
? Successfully grew sales and customer base monthly utilizing social media and media buying strategies.
? Collect data and conduct competitor analysis to report back to the headquarters in China
? Developed product bundles and new pricing structures to compete against higher rated listings
? Contracted remote bloggers and SEO writers to help maximize website traffic and listing performance
? Experience working and navigating in Amazon Seller Central: Uploading products, order fulfillment, PPC, and FBA
? Supporting overall account health by assisting team with inventory forecasting, sales and industry monitoring, troubleshooting listing
k issues with creative problem solving, Amazon policy adherence and general operations work
?Worked with our team to strategically schedule and deploy promotional offers for new and seasoned products through Facebook, d c
d email and other marketing outlets
? Working across departments to ensure product fulfillment and launches are deployed successfully
? Manage and update the Amazon product catalog, including setting up new product listings and maintaining category pages
? Developed a strong knowledge of Amazon Seller Central and FBA marketing tactics and strategy
?Shopify and Ebay order fulfillment and account management
Well Gain Electronics - La Verne, CA 2017 - 2019 / Ecom and marketing Coordinator
? Effectively optimized performing campaigns by increasing ad budget, and discontinued non performing ad groups using AdWords
? Created digital ads for the company’s in-demand products, mobile app, and repair service
? Oversee website's traffic, and use the data to help optimize the campaigns forecast sales target
? Used Google analytics to help triangulate spammers and DDOS attacks from crashing the website
? Managed over 300,000 of company's product data
? Adequately fixed incorrect data within Google’s feeds that were flagged and disabled
? Converted raw data into Google’s platform and import clean data into Google’s feed
? Website Maintenance - Fixed broken codes, upgraded modules, added additional web pages and content to the website.
? Directed the development of company's mobile app for IOS and Android
? Partnered with Plobal apps to create a UI friendly app for our customers to use and download
? Sales - Created B2B accounts with government and manufacturing clients
? Follow up calls for repairs and up-selling upgrades to our existing clients
Modest Spirit - Berkeley, CA 2016 (6 Months, Temp) / Ecom Webmaster
? Created ads for Summer campaigns with Facebook PPC
? Collected and speculated data from traffic generated by paid and organic traffic
? Uploaded content and products to company’s website
? Added products and web content for marketing and purchasing purposes
? Used photoshop to edit and clean backgrounds for online display
? Created and designed the website using Shopify to build out the company’s catalog and shopping cart.
? Uploaded modules, SSL Certificate, firewalls, and other applications to enhance site performance and revenue
? Responsible for selecting products from our Chinese manufacturer to import and distribute in the U.S market
? Manually collected product data from our distributors to add the information to the corresponding product
Diack Inc Custom Showcases - City of Industry, 2015 - 2016 (4 months, Temp) / Ecom Webmaster
? Managed Facebook PPC campaigns using A/B ad testing strategies
? Fixed broken codes, added additional content and web pages to site
? Forwarded emails to existing clients about promotions and deals
? Consulted new and modern ideas to the CEO about the change of direction in digital commerce and distribution
? Photographed company's products. Edited and touched up photos using photoshop
? Upload photos to website for online display
? Oversaw and managed website
Amazon Steal Street - Monrovia, CA 2014 - 2015 / FBA & Product Manager
? Product management - Outsourced and trained virtual workers to assist our team to produce SEO / SEM listings for our products
? Successfully managed 15,000 - 20,000 products effectively
? Proficiently used Excel for bulk product manipulation
? Reviewed and oversee work from other colleges for SEO / SEM accuracy
? Data mining - Collected data from our distributor's website to create listing for their products
? Programmed the data software to collect specific information from distributors web pages
? Email marketing - Created visual content for our Email marketing campaigns
EDUCATION
CORE COMPETENCIES
? E-Commerce Management ? Revenue Growth
? E-business Planning ? Customer Retention
? Competitor Analysis ? Project Management
? Digital Marketing Team Building ? Sales Forecasting
? Social Media Management ? Online Growth
TECHNICAL SKILLS
? Google AdWords ? HTML Editing
? Facebook Ads ? SEO & SEM
? Amazon Seller Central PPC / FBA
? Excel: Vlookup / If Statements
? Google Analytics
EDUCATION
Berkeley City College, Berkeley
Business Administration
Spring 2016
South Hills High School
Covina, CA
2013
CERTIFICATION
Google Adwords 2017
Talos USA - City of Industry, CA 2019 - 2020 Spring / Ecom Coordinator & Amazon manager
? Interview and hired team members to expand ecommerce team.
? Quarterly plan and forecast sales target.
? Managed PPC campaigns for Google and amazon ($4k month budget)
? Successfully grew sales and customer base monthly utilizing social media and media buying strategies.
? Collect data and conduct competitor analysis to report back to the headquarters in China
? Developed product bundles and new pricing structures to compete against higher rated listings
? Contracted remote bloggers and SEO writers to help maximize website traffic and listing performance
? Experience working and navigating in Amazon Seller Central: Uploading products, order fulfillment, PPC, and FBA
? Supporting overall account health by assisting team with inventory forecasting, sales and industry monitoring, troubleshooting listing
k issues with creative problem solving, Amazon policy adherence and general operations work
?Worked with our team to strategically schedule and deploy promotional offers for new and seasoned products through Facebook, d c
d email and other marketing outlets
? Working across departments to ensure product fulfillment and launches are deployed successfully
? Manage and update the Amazon product catalog, including setting up new product listings and maintaining category pages
? Developed a strong knowledge of Amazon Seller Central and FBA marketing tactics and strategy
?Shopify and Ebay order fulfillment and account management
Well Gain Electronics - La Verne, CA 2017 - 2019 / Ecom and marketing Coordinator
? Effectively optimized performing campaigns by increasing ad budget, and discontinued non performing ad groups using AdWords
? Created digital ads for the company’s in-demand products, mobile app, and repair service
? Oversee website's traffic, and use the data to help optimize the campaigns forecast sales target
? Used Google analytics to help triangulate spammers and DDOS attacks from crashing the website
? Managed over 300,000 of company's product data
? Adequately fixed incorrect data within Google’s feeds that were flagged and disabled
? Converted raw data into Google’s platform and import clean data into Google’s feed
? Website Maintenance - Fixed broken codes, upgraded modules, added additional web pages and content to the website.
? Directed the development of company's mobile app for IOS and Android
? Partnered with Plobal apps to create a UI friendly app for our customers to use and download
? Sales - Created B2B accounts with government and manufacturing clients
? Follow up calls for repairs and up-selling upgrades to our existing clients
Modest Spirit - Berkeley, CA 2016 (6 Months, Temp) / Ecom Webmaster
? Created ads for Summer campaigns with Facebook PPC
? Collected and speculated data from traffic generated by paid and organic traffic
? Uploaded content and products to company’s website
? Added products and web content for marketing and purchasing purposes
? Used photoshop to edit and clean backgrounds for online display
? Created and designed the website using Shopify to build out the company’s catalog and shopping cart.
? Uploaded modules, SSL Certificate, firewalls, and other applications to enhance site performance and revenue
? Responsible for selecting products from our Chinese manufacturer to import and distribute in the U.S market
? Manually collected product data from our distributors to add the information to the corresponding product
Diack Inc Custom Showcases - City of Industry, 2015 - 2016 (4 months, Temp) / Ecom Webmaster
? Managed Facebook PPC campaigns using A/B ad testing strategies
? Fixed broken codes, added additional content and web pages to site
? Forwarded emails to existing clients about promotions and deals
? Consulted new and modern ideas to the CEO about the change of direction in digital commerce and distribution
? Photographed company's products. Edited and touched up photos using photoshop
? Upload photos to website for online display
? Oversaw and managed website
Amazon Steal Street - Monrovia, CA 2014 - 2015 / FBA & Product Manager
? Product management - Outsourced and trained virtual workers to assist our team to produce SEO / SEM listings for our products
? Successfully managed 15,000 - 20,000 products effectively
? Proficiently used Excel for bulk product manipulation
? Reviewed and oversee work from other colleges for SEO / SEM accuracy
? Data mining - Collected data from our distributor's website to create listing for their products
? Programmed the data software to collect specific information from distributors web pages
? Email marketing - Created visual content for our Email marketing campaigns
EDUCATION
CORE COMPETENCIES
? E-Commerce Management ? Revenue Growth
? E-business Planning ? Customer Retention
? Competitor Analysis ? Project Management
? Digital Marketing Team Building ? Sales Forecasting
? Social Media Management ? Online Growth
TECHNICAL SKILLS
? Google AdWords ? HTML Editing
? Facebook Ads ? SEO & SEM
? Amazon Seller Central PPC / FBA
? Excel: Vlookup / If Statements
? Google Analytics
EDUCATION
Berkeley City College, Berkeley
Business Administration
Spring 2016
South Hills High School
Covina, CA
2013
CERTIFICATION
Google Adwords 2017