resume
resume

Willa O’Connor
Ph: ------------ • ------------ • 30 Ridge Street Rye, NY 10580

Education
Colgate University, Bachelor of Arts, Hamilton, NY May 2020
• Philosophy major, Psychology minor with Art and Art History emphasis
• Relevant coursework: Introduction to Economics, Communication Skills
• GPA: 3.4/4.0; Dean’s Award for Academic Excellence Fall 2017 - Spring 2018

Marketing Experience
Intern, Jill Krutick Fine Art, Mamaroneck, NY Summer 2018
• Expanded buying market of a fine abstract expressionist painter by researching and contacting potential clients, gaining an understanding of the business side of art
• Revamped social media strategy for Instagram and LinkedIn to promote artist in a saturated market by photographing new paintings in professional studio and editing photos in Adobe Photoshop, posting photos and videos daily, and following key influencers; increased followers by 266%
• Marketed art to artist's previous Wall Street connections by cold calling and e-mailing with invitations to events and updates on new releases
• Brainstormed creative alternate uses for the studio to bring local businesses and potential clients into the space

Commission Sales Person, Letarte Swimwear, Greenwich, CT Summer 2017
• Increased the store’s sales and traffic by revamping social media and lead the store to surpass goals and bonus
• Founded company Instagram for Greenwich store location, drawing many people into the store due to inquiries about posts, increasing reach and following of store by 400%
• Collaborated with stores nationwide to determine and share best marketing practices via weekly phone call
• Demonstrated exceptional customer service both in store and on the phone by learning what appeals to customers and appropriately suggesting additional items to increase sales
• Managed opening and closing duties as well as administrative tasks such as daily reports and sales journals, gaining insight into retail operations
Additional Experience
Tennis Pro, Coveleigh Beach Club, Rye, NY Summer 2016
• Instructed group and individual tennis lessons to members of a private club, developing skills in maintaining positive customer relationships and becoming one of the most in-demand instructors for lessons
• Developed organizational skills while creating schedules for 15 employees and 330 members

Colgate Women in Business, Hamilton, NY Fall 2016-Present
• Conversed with and gained insight from women alum of Colgate about success in different career paths

Co-President of Midnight Run Poverty Alleviation Oct 2014 – June 2016
• Organized supplies for, and raised money for bi-annual “runs” in which a group of students and teachers went into New York City and provided food and clothes for homeless

Skills
• Proficient in PowerPoint, Adobe Photoshop, Word, google +, Twitter, Facebook, Linkedin, Instagram, Pinterest
• Semi-fluent in Spanish