Patrick Alexander Resume
EDUCATION
Northwestern University - Social Media Marketing Specialization
Chapman University - MFA Screenwriting
Louisiana State University - BS Business
SOCIAL MEDIA MANAGEMENT EXPERIENCE
Turducken Movie
Short Film
• Built website, streamlining subscription service and donation platform.
• Managing Facebook, Instagram, and Twitter accounts.
Los Angeles, California
August 2019 – Present
@defnotjorge
Author
• Grew Twitter account to 22,000 followers.
• Drove book sales via community engagement and social marketing.
• Created viral content to market author’s book and promote sales campaign.
New Orleans, Louisiana
June 2016 – May 2017
Gregory Rick & Associates
• Drove potential new client interactions on website to in person meetings and client closes.
• Published weekly posts establishing expertise in the community.
• Managed Facebook and LinkedIn profiles.
New Orleans, Louisiana
August 2015 – August 2017
Coastal Heritage
Merchandise/Apparel Line
• Managed Facebook, Twitter and Instagram accounts.
• Engaged in virtual community and drove merchandise sales.
Baton Rouge, Louisiana
July 2012 – December 2014
McLavy Ltd. Fine Clothiers
Retail Clothing Store
• Managed Twitter and Instagram accounts showcasing merchandise.
• Brought customers into store with promotions and deals.
• Converted online engagement into pre-sales and in-store purchases.
Baton Rouge, Louisiana
March 2011 – June 2013
Skills: Microsoft Office Suite • Adobe Premiere • Adobe Photoshop • Salesforce CRM • Redtail CRM • Slack • Google Apps • InEntertainment • Breakdown Express • Backstage • LA Casting • Digital Media Copywriting • SEO • SMM • Graphic Design (taking classes at Cal Arts) • Videography (3 year’s professional experience, including 1 year with the University of Arizona football department and 2 years with Pelican Sports Broadcasting)
Tools: Lexalytics • Buzzsumo • Hootsuite • Buffer • Followerwonk • Socialert • KW Finder • Google Trends • Google Keyword Planner • Brand 24 • Social Mention • Bit.ly • IBM Cloud • Answer The Public • Rite Tag • Hashtagify • Keyhole • Listen Notes • YouTube Channel Crawler • Mention Online Monitoring • Ow.ly
EDUCATION
Northwestern University - Social Media Marketing Specialization
Chapman University - MFA Screenwriting
Louisiana State University - BS Business
SOCIAL MEDIA MANAGEMENT EXPERIENCE
Turducken Movie
Short Film
• Built website, streamlining subscription service and donation platform.
• Managing Facebook, Instagram, and Twitter accounts.
Los Angeles, California
August 2019 – Present
@defnotjorge
Author
• Grew Twitter account to 22,000 followers.
• Drove book sales via community engagement and social marketing.
• Created viral content to market author’s book and promote sales campaign.
New Orleans, Louisiana
June 2016 – May 2017
Gregory Rick & Associates
• Drove potential new client interactions on website to in person meetings and client closes.
• Published weekly posts establishing expertise in the community.
• Managed Facebook and LinkedIn profiles.
New Orleans, Louisiana
August 2015 – August 2017
Coastal Heritage
Merchandise/Apparel Line
• Managed Facebook, Twitter and Instagram accounts.
• Engaged in virtual community and drove merchandise sales.
Baton Rouge, Louisiana
July 2012 – December 2014
McLavy Ltd. Fine Clothiers
Retail Clothing Store
• Managed Twitter and Instagram accounts showcasing merchandise.
• Brought customers into store with promotions and deals.
• Converted online engagement into pre-sales and in-store purchases.
Baton Rouge, Louisiana
March 2011 – June 2013
Skills: Microsoft Office Suite • Adobe Premiere • Adobe Photoshop • Salesforce CRM • Redtail CRM • Slack • Google Apps • InEntertainment • Breakdown Express • Backstage • LA Casting • Digital Media Copywriting • SEO • SMM • Graphic Design (taking classes at Cal Arts) • Videography (3 year’s professional experience, including 1 year with the University of Arizona football department and 2 years with Pelican Sports Broadcasting)
Tools: Lexalytics • Buzzsumo • Hootsuite • Buffer • Followerwonk • Socialert • KW Finder • Google Trends • Google Keyword Planner • Brand 24 • Social Mention • Bit.ly • IBM Cloud • Answer The Public • Rite Tag • Hashtagify • Keyhole • Listen Notes • YouTube Channel Crawler • Mention Online Monitoring • Ow.ly