Leslie Reynolds
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Leslie Reynolds

Leslie Reynolds

A marketing professional with a strong background in the entertainment industry, social media, live events, promotions, and more. With a BA in Entertainment Business and nearly seven years of experience in the radio and live events industry, I�m a great utility player with a lot of knowledge in different areas that makes me valuable.
Work Experience

PROMOTIONS COORDINATOR
AUSTIN RADIO NETWORK - Austin, TX - Current

I handle all peripheral and client based promotions for 98.5/99.3 KOKE FM and 104.9 The Horn � Flagship Station for University of Texas Football. Duties include creating proposals based on client needs, overseeing the execution on the web, on the air, and onsite. I�m also delegated to hire, train, schedule, and evaluate up to 12 interns at one time. Live event promotion and execution at this position include University of Texas Game-Day Bevo Boulevard at DKR Stadium, 2-Day festival KOKEFest, promotional events for Miller Coors, Bud Light, HEB, Randalls, Pluckers, and more. Duties also include content creation, social media managing, listener relations, etc.

PROMOTIONS COORDINATOR
CUMULUS MEDIA - Dallas, TX

Working live events such as music festivals, promoting the event, assisting the artists, promoting the station and company I work for. Includes set up, break down, running sound and recording, setting up lights, etc. I've worked well over 20 large events including some of the largest concerts in Dallas/Ft. Worth area over the last year and a half. Includes handling of sales and marketing of events.
In the course of my time there, I was a part of a team that made 99.5 The Wolf a Macaroni Radio Award winner for Market of the Year as well as a Country Music Association Nominee for Market of the Year.

EVENTS ASSISTANT/ADMINISTRATIVE ASSISTANT
TOWNSQUARE MEDIA �Tyler, Texas

Events assistant/Receptionist; daily clerical tasks, coordinating with sales for selling sponsorships, promoting the events, assisting talent and management, assisting of booking/paying artists and drawing contracts, creating spreadsheets and financial basis. I held this position for three years, and continue to work contract for them since 2013 for freelance writing, Red Dirt BBQ & Music Fest, and more.

Education
Bachelors in Entertainment Business � Full Sail University (2018)
Associates in General Studies � Tyler Junior College (2012)

Skills & Abilities
EVENT COORDINATION� I have assisted in putting over 30 events together over the last seven years. Limited but not included to: Red Dirt BBQ & Music Fest, Taste of Home, Women's Night Out, Mardi Gras! Texas Style, KSCS CountryFest, Horn Bash, University of Texas Game-Day Bevo Blvd Tailgate, Off the Rails Music Fest, Slide the City, KOKEFest, etc. I have a deep knowledge of the creation, design, promotion, venue management, booking, advertising, set up, break down, and the effort it takes to make one of these events successful.
TECHNOLOGY� I am highly proficient in numerous aspects of technology, including all Microsoft programs and WordPress. I also know how to run social media pages for events and companies, and how to promote events on these sites to extend the audience reached.
PASSIONATE� I have a strong love and passion for the music industry and for live events. I've attended all types of live events at different venues as a fan, so I know how to relate what people want to see and attend what it takes to creating and operate an event.
Personal Success:

-Brought onto Austin Radio Network two weeks before a large event that was on verge of being cancelled. I boosted their ticket sales, handled execution and recap for all clients, and helped the company actually make a profit in under two weeks.
-Bumping Facebook likes by 1,000% in just under two months for a local real estate business.
-Sponsoring and running media campaigns for SPCA Dogtoberfest, WCR of East Texas Presidential Announcements, KOKEFEST, University of Texas Sports Bevo Boulevard, and more.

References:
Chase Colston � Digital Events Manager � Townsquare Media �------------
Mark Sanders � Owner/Manager - 3TwentyOne Media Co. �------------
Kristina Killingsworth � Marketing Manager � Austin Radio Network �------------