Jill Cassidy's Resume
Jill Cassidy
P: ------------ | E: ------------ | LI: ------------/in/jill-cassidy-b2187ab0/
SUMMARY
A creative and innovative marketing professional with five years of experience in event and social media marketing. Possesses a knack for developing, managing, and marketing multiple events simultaneously. A highly energetic, enthusiastic, detail-orientated coordinator who enjoys working with a team to create in-person experiences that will make a lasting impact. Also proficient in developing and executing online marketing campaigns across numerous social media networks. Especially enjoys and excels in customer service-based positions. Looking for an employment advancement opportunity with a company that challenges current professional skills while further developing career potential.
SKILLS & EXPERTISE
Event Management � Social Media Marketing � Project Management � Team Leadership � Budgeting � Strategic Planning � Digital Marketing � Digital Editing � Customer Service � Online Communications � Customer Service Management
E X P E R I E N C E
TURN IT UP DANCE CHALLENGE, INC. | Weymouth, MA
Social Media & Event Coordinator Oct. 2017 � Present
In charge of booking and coordinating multiple company events while developing and managing all social media and online marketing campaigns.
� Assist in booking and negotiating event contracts with venues to stay in line with company�s venue budget and maintain venue relationships
� Coordinate and plan multiple company events simultaneously including dance conventions, regional competitions, national competitions, corporate events, and company photoshoot
� Solely responsible for creating, executing, and monitoring social media campaigns and strategies to increase following and event registrations. Increased the company�s Instagram following by 103.61% and YouTube by 406.10% in two years
� Travel to company events to conduct onsite social media campaigns. Train, lead, and direct a team of social media crew members to also travel to company�s events
� Trusted to be an onsite Show Director, the lead supervisor at an event. Responsible for all facets of the event to ensure it runs on time and flawlessly from start to finish. This includes directing a 14+ employees.
� Conduct call and email campaigns to increase event registrations. Maintain customer relations and provide top-notch customer service
USA FOOTBALL | Cranbury, NJ
Service & Experience Intern Jan. 2017 � Aug. 2017
Assisted in the operational planning and event management of all National Team�s programs as well as supported and regulated the National Team�s social media marketing campaigns
� Traveled and oversaw event operations at National Team�s events including Regional Development Camps, National Development Games, and International Competitions
� Serviced and communicated with National Team athletes, parents, and coaches to answer any questions and educate them on the program
� Administered athletes & coaches registration processes and then responsible for inputting and organizing data collected at all National Team�s events on the CRM system ARMS
� One of three employees responsible for managing the U.S Nationals Team social media account which included engaging with athletes & families on social media outlets to ensure a positive experience from pre-event to post-event communication
� Assisted with National Team�s blog content by researching and writing stories to be posted on USAF------------
McCann, Garland, Ridall & Burke | Pittsburgh, PA
Marketing & Administrative Coordinator May 2016 � Dec. 2016
Spearheaded the law firms marketing and social media campaigns on top on being responsible for multiple administrative duties
� In charge of marketing for the law firm including: word of mouth, advertising, website & customer relations management, social media, monthly newsletter, and email marketing
� Organized multiple lawyers� calendars and planned client meetings accordingly.
� Screened calls and law firms email account, always interacting professionally with clients & staff to maintain the highest level of confidentiality and customer service.
� Collected data from clients and kept appropriate records
� Gained knowledge on the basics of Business & Estate Law
Pittsburgh Steelers | Pittsburgh, PA
Ticketing/Customer Service Intern Aug. 2015 � Apr. 2016
Assisted with managing season ticket holder customer relations which included the planning, management, and support of pre-game, post-game, and non-game day events
� Worked with the Steelers Nation Unite loyalty program, recruiting fans to join and aiding with the planning & execution of all game day programs & events
� Managed the season ticket holders email account & phone line to ensure one of kind customer service, especially season ticket holders
� Assisted the season ticket department with group sales, as well as inputting & managing all incident reports, licensing exchanges, future account request, etc.
� Acted as a liaison for the company to educate season ticket holders on the addition programs the organization had to offer and encouraged them to participate to add additional revenue platforms
Pittsburgh Airport Area Chamber of Commerce | Moon Township, PA
Marketing/Communications Intern Jan. 2015 � Apr. 2015
Supported the Communications and Business Development Departments with online/print marketing campaigns and coordinating Chamber events
� Contributed to the planning, management, and support of several Chamber events & fundraisers
� Carried out extensive social media marketing & management using the program Hootsuite
� Developed and conducted email marketing campaigns through Constant Contact. This included working with advertisers to create attractive advertisements that would appeal to the community
� Wrote, designed, and managed the bimonthly magazine & e-newsletter, including filling advertising spots
� Created and coordinated Chamber promotions, press communications, and media alerts
North Park Clubhouse| Gibsonia, PA
Server/Bartender Lead & Trainer May 2012 � Dec. 2016
Provided restaurant guest with superior service to ensure a memorable and enjoyable experience
� Developed persuasive marketing & customer satisfaction skills to sell & market the organization�s products. Excelled at upselling restaurant�s products to gain additional revenue
� Built and maintained lasting relationships that produce returning and repeat customers
� Mastered the art of multitasking and improved time management skills
� Trusted with the task of opening and closing the bar and restaurant, as well as training and leading new servers
E D U C A T I O N
ROBERT MORRIS UNIVERSITY | Moon Township, PA 2015
B.S.B.A. Marketing & Management - 3.96 GPA
Honors & Activities: Class President inducted Fall 2012, National Society of Collegiate Scholars, Alpha Mu Alpha Marketing Honor Society, Alpha Chi National College Honor Scholarship Society, Beta Gamma Sigma
Jill Cassidy
P: ------------ | E: ------------ | LI: ------------/in/jill-cassidy-b2187ab0/
SUMMARY
A creative and innovative marketing professional with five years of experience in event and social media marketing. Possesses a knack for developing, managing, and marketing multiple events simultaneously. A highly energetic, enthusiastic, detail-orientated coordinator who enjoys working with a team to create in-person experiences that will make a lasting impact. Also proficient in developing and executing online marketing campaigns across numerous social media networks. Especially enjoys and excels in customer service-based positions. Looking for an employment advancement opportunity with a company that challenges current professional skills while further developing career potential.
SKILLS & EXPERTISE
Event Management � Social Media Marketing � Project Management � Team Leadership � Budgeting � Strategic Planning � Digital Marketing � Digital Editing � Customer Service � Online Communications � Customer Service Management
E X P E R I E N C E
TURN IT UP DANCE CHALLENGE, INC. | Weymouth, MA
Social Media & Event Coordinator Oct. 2017 � Present
In charge of booking and coordinating multiple company events while developing and managing all social media and online marketing campaigns.
� Assist in booking and negotiating event contracts with venues to stay in line with company�s venue budget and maintain venue relationships
� Coordinate and plan multiple company events simultaneously including dance conventions, regional competitions, national competitions, corporate events, and company photoshoot
� Solely responsible for creating, executing, and monitoring social media campaigns and strategies to increase following and event registrations. Increased the company�s Instagram following by 103.61% and YouTube by 406.10% in two years
� Travel to company events to conduct onsite social media campaigns. Train, lead, and direct a team of social media crew members to also travel to company�s events
� Trusted to be an onsite Show Director, the lead supervisor at an event. Responsible for all facets of the event to ensure it runs on time and flawlessly from start to finish. This includes directing a 14+ employees.
� Conduct call and email campaigns to increase event registrations. Maintain customer relations and provide top-notch customer service
USA FOOTBALL | Cranbury, NJ
Service & Experience Intern Jan. 2017 � Aug. 2017
Assisted in the operational planning and event management of all National Team�s programs as well as supported and regulated the National Team�s social media marketing campaigns
� Traveled and oversaw event operations at National Team�s events including Regional Development Camps, National Development Games, and International Competitions
� Serviced and communicated with National Team athletes, parents, and coaches to answer any questions and educate them on the program
� Administered athletes & coaches registration processes and then responsible for inputting and organizing data collected at all National Team�s events on the CRM system ARMS
� One of three employees responsible for managing the U.S Nationals Team social media account which included engaging with athletes & families on social media outlets to ensure a positive experience from pre-event to post-event communication
� Assisted with National Team�s blog content by researching and writing stories to be posted on USAF------------
McCann, Garland, Ridall & Burke | Pittsburgh, PA
Marketing & Administrative Coordinator May 2016 � Dec. 2016
Spearheaded the law firms marketing and social media campaigns on top on being responsible for multiple administrative duties
� In charge of marketing for the law firm including: word of mouth, advertising, website & customer relations management, social media, monthly newsletter, and email marketing
� Organized multiple lawyers� calendars and planned client meetings accordingly.
� Screened calls and law firms email account, always interacting professionally with clients & staff to maintain the highest level of confidentiality and customer service.
� Collected data from clients and kept appropriate records
� Gained knowledge on the basics of Business & Estate Law
Pittsburgh Steelers | Pittsburgh, PA
Ticketing/Customer Service Intern Aug. 2015 � Apr. 2016
Assisted with managing season ticket holder customer relations which included the planning, management, and support of pre-game, post-game, and non-game day events
� Worked with the Steelers Nation Unite loyalty program, recruiting fans to join and aiding with the planning & execution of all game day programs & events
� Managed the season ticket holders email account & phone line to ensure one of kind customer service, especially season ticket holders
� Assisted the season ticket department with group sales, as well as inputting & managing all incident reports, licensing exchanges, future account request, etc.
� Acted as a liaison for the company to educate season ticket holders on the addition programs the organization had to offer and encouraged them to participate to add additional revenue platforms
Pittsburgh Airport Area Chamber of Commerce | Moon Township, PA
Marketing/Communications Intern Jan. 2015 � Apr. 2015
Supported the Communications and Business Development Departments with online/print marketing campaigns and coordinating Chamber events
� Contributed to the planning, management, and support of several Chamber events & fundraisers
� Carried out extensive social media marketing & management using the program Hootsuite
� Developed and conducted email marketing campaigns through Constant Contact. This included working with advertisers to create attractive advertisements that would appeal to the community
� Wrote, designed, and managed the bimonthly magazine & e-newsletter, including filling advertising spots
� Created and coordinated Chamber promotions, press communications, and media alerts
North Park Clubhouse| Gibsonia, PA
Server/Bartender Lead & Trainer May 2012 � Dec. 2016
Provided restaurant guest with superior service to ensure a memorable and enjoyable experience
� Developed persuasive marketing & customer satisfaction skills to sell & market the organization�s products. Excelled at upselling restaurant�s products to gain additional revenue
� Built and maintained lasting relationships that produce returning and repeat customers
� Mastered the art of multitasking and improved time management skills
� Trusted with the task of opening and closing the bar and restaurant, as well as training and leading new servers
E D U C A T I O N
ROBERT MORRIS UNIVERSITY | Moon Township, PA 2015
B.S.B.A. Marketing & Management - 3.96 GPA
Honors & Activities: Class President inducted Fall 2012, National Society of Collegiate Scholars, Alpha Mu Alpha Marketing Honor Society, Alpha Chi National College Honor Scholarship Society, Beta Gamma Sigma