Thato Pheea
Thato Pheea
Business Development Manager
Profile
I am self-starter with a passion to develop brands and businesses.
I carry solid experience in Business Development and Marketing
Communications.
Employment History
Business Development Manager at ContinuitySA, Johannesburg
February 2020 — August 2020
• To ensure growth in existing client base
• To identify and sign on new clients
• Responsible for entire sales cycle including but not limited to: tenders,
proposals, pricing, and negotiation and finalization of contracts
• To ensure that agreed financial and growth targets are met in line with
set targets
• To act as a trusted advisor to clients and prospective clients for all
Business Continuity Management related services, including a key
focus on all of ContinuitySA’s service offerings and others, as and when
they become applicable
• Collaboratively, with the Service Manager, selectively identify, qualify
and manage opportunities within the existing account base and
opportunities for new products sets
• To accurately complete and update the designated account plans on
an ongoing basis with regards to sales and new opportunities
• Compile and update the monthly / weekly / daily reports on sales
pipeline
• Review and track progress compared to sales targets on a quarterly
basis
• Establish sales goals and develop plans to achieve them
• Work closely with the support team from other service areas to
generate new leads via vendors and partners
• Understand competitors in the market, the company’s end to end
market position and identify event opportunities and participate
accordingly
• Provide timely feedback to the GM: Sales regarding performance, sales
activity reports and account strategy concerns
Business Development Manager at Joe Public United
November 2018 — March 2019
• Responsible for the overall management of all strategic and
operational Marketing and Customer Relationship activities.
• Provide market feedback to the company leadership regarding
competitive offerings, prospect needs and generate product
development ideas.
Details
429 Ngwe Street Diepkloof
Extension Phase 2, Soweto,
Johannesburg, 1864, South
Africa, +27 64 218 5429
------------
Date / Place of birth
31 March 1979
South Africa
Nationality
South African
Driving license
Yes
Links
Linkedin
Facebook
Instagram
Skills
Communications
Sales
Marketing
Marketing Strategy
Client Relationship
Management
Business Development
Languages
English
• Take ownership of the management of the sales and marketing
functions of the business.
• Drive increased revenue and profit to achieve the Company`s
ambitious growth.
• Planning and coordinating the implementation of business plans
and the penetration of new markets.
TESOL English Teacher at SHELTON English, Hanoi
June 2017 — May 2018
• Plan, organise and provide instruction in English
• Provide instruction that is consistent and coordinated with the
district’s/schools' instructional program so as to ensure that
students meet and exceed learning targets
• Develop and deliver lesson plans that utilize a broad range of
appropriate teaching techniques and strategies
• Address all aspects of communication through appropriate
instruction that develops each student’s ability to read, write, speak,
and listen in the appropriate content area
• Administer academic and language assessments for the purpose
of evaluating student progress for meeting academic learning
targets and progress in language acquisition
Business Development Manager at ICT Worx, Lagos
October 2013 — February 2017
• Identify and develop new business
• B2B sales and marketing including ICT Worx brand development for
West African region. internal and external customers
• Manage key customer relationships and actively develop new
business opportunities in West Africa i.e Nigeria, Ghana
• Lead efficiently by fostering a support system for business partners
• Devise sales, marketing strategies
Demand Programs Professional at IBM, Johannesburg
October 2009 — September 2013
• Demand Generation through establishing, nurturing and
deepening relationships with prospects and clients, inciting responses and
interactions, developing leads and assisting sales team to progress and
close leads in the business pipeline.
• Design and execute demand programmes
• Develop campaign strategy to support Software and Hardware
business unites
• Develop marketing campaign strategies for execution in market place
• Execute on a marketing plan based on a target audience segment,
to prioritized industries with selected solution offerings.
• Ensure that messages are well coordinated and timed in the
market-place
• Manage Leads: generate and progress leads across sales
channels
Marketing Coordinator at SABC, Johanessburg
October 2005 — September 2009
• Provide insights, marketing and communications plan to support
Radio/TV Agency Sales campaigns.
Coordination of marketing activities:
• Web
• PR
• Event planning
• Telemarketing
• Co-marketing
General Employee at Mount Snow, Dover, Vermont
May 2020 — May 2020
Seasonal employment
Duties consisted of;
• Daily office administration
• Lift work
• Telemarketing
• Sales of season tickets
Account Executive at Roy Clucas Design Process, Johanessburg
January 2000 — November 2003
• Meet and liaise with clients to discuss and identify their advertising
requirements
• Work with agency colleagues to devise an advertising campaign that
meets the client's brief and budget
• Present (alongside agency colleagues - particularly the account
manager) the campaign ideas and budget to the client
• Work with the account manager to brief media, creative and research
staff and assist with the formulation of marketing strategies
• Liaise with, and act as the link between, the client and the advertising
agency by maintaining regular contact with both
• Ensure that communication flows effectively
• Negotiate with clients and agency staff about the details of campaigns
• Present creative work to clients for approval or modification
• Handle budgets, manage campaign costs and invoice clients
• Write client reports
• Monitor the effectiveness of campaigns
• Undertake administrative tasks
• Arrange and attend meetings
• Make pitches, along with other agency staff, with the aim of securing
new business for the agency.
Education
MBA in International Business, University of Cumbria, Carlisle
January 2018 — January 2021
This MBA is designed to help you meet the challenges of the complex
environment in which organisations today must increasingly operate, with
global markets no longer the sole remit of multinational corporations.
The programme includes a module on the International Marketing and
Business Environment, while in the residency you will join with fellow
students from a multinational environment to develop the skills needed to
tackle global-local challenges in ethics, responsibility and sustainability.
Certification in Strategic Brand Communication Management, Vega
School, Johannesburg
January 2006 — November 2008
Strategic Brand Communication explores the nature of creative and
strategic thinking and the development of innovative and accountable
communication strategies for brand building.
References
Braam Pretorius from ContinuitySA
------------ · +27 83 282 5799
Jacques Steenkamp from Roy Clucas Design Process
------------ · +27 83 677 7106
Gabriel Mampone from SABC
------------ · +27 82 820 8035
Courses
VEEAM Sales Professional, VEEAM
March 2020 — March 2020
VEEAM Technical Sales Professional, VEEAM
April 2020 — April 2020
Partner Affiliate at The Business Continuity Institute, Johannesburg
February 2020 — Present
The Business Continuity Institute (BCI) was established in 1994 by Andrew
Hiles and others, evolving from the Survive Group, a network of disaster
recovery and business continuity experts. The institute's initial vision was
to enable individual members to obtain guidance and support from fellow
business continuity practitioners.
Thato Pheea
Business Development Manager
Profile
I am self-starter with a passion to develop brands and businesses.
I carry solid experience in Business Development and Marketing
Communications.
Employment History
Business Development Manager at ContinuitySA, Johannesburg
February 2020 — August 2020
• To ensure growth in existing client base
• To identify and sign on new clients
• Responsible for entire sales cycle including but not limited to: tenders,
proposals, pricing, and negotiation and finalization of contracts
• To ensure that agreed financial and growth targets are met in line with
set targets
• To act as a trusted advisor to clients and prospective clients for all
Business Continuity Management related services, including a key
focus on all of ContinuitySA’s service offerings and others, as and when
they become applicable
• Collaboratively, with the Service Manager, selectively identify, qualify
and manage opportunities within the existing account base and
opportunities for new products sets
• To accurately complete and update the designated account plans on
an ongoing basis with regards to sales and new opportunities
• Compile and update the monthly / weekly / daily reports on sales
pipeline
• Review and track progress compared to sales targets on a quarterly
basis
• Establish sales goals and develop plans to achieve them
• Work closely with the support team from other service areas to
generate new leads via vendors and partners
• Understand competitors in the market, the company’s end to end
market position and identify event opportunities and participate
accordingly
• Provide timely feedback to the GM: Sales regarding performance, sales
activity reports and account strategy concerns
Business Development Manager at Joe Public United
November 2018 — March 2019
• Responsible for the overall management of all strategic and
operational Marketing and Customer Relationship activities.
• Provide market feedback to the company leadership regarding
competitive offerings, prospect needs and generate product
development ideas.
Details
429 Ngwe Street Diepkloof
Extension Phase 2, Soweto,
Johannesburg, 1864, South
Africa, +27 64 218 5429
------------
Date / Place of birth
31 March 1979
South Africa
Nationality
South African
Driving license
Yes
Links
Skills
Communications
Sales
Marketing
Marketing Strategy
Client Relationship
Management
Business Development
Languages
English
• Take ownership of the management of the sales and marketing
functions of the business.
• Drive increased revenue and profit to achieve the Company`s
ambitious growth.
• Planning and coordinating the implementation of business plans
and the penetration of new markets.
TESOL English Teacher at SHELTON English, Hanoi
June 2017 — May 2018
• Plan, organise and provide instruction in English
• Provide instruction that is consistent and coordinated with the
district’s/schools' instructional program so as to ensure that
students meet and exceed learning targets
• Develop and deliver lesson plans that utilize a broad range of
appropriate teaching techniques and strategies
• Address all aspects of communication through appropriate
instruction that develops each student’s ability to read, write, speak,
and listen in the appropriate content area
• Administer academic and language assessments for the purpose
of evaluating student progress for meeting academic learning
targets and progress in language acquisition
Business Development Manager at ICT Worx, Lagos
October 2013 — February 2017
• Identify and develop new business
• B2B sales and marketing including ICT Worx brand development for
West African region. internal and external customers
• Manage key customer relationships and actively develop new
business opportunities in West Africa i.e Nigeria, Ghana
• Lead efficiently by fostering a support system for business partners
• Devise sales, marketing strategies
Demand Programs Professional at IBM, Johannesburg
October 2009 — September 2013
• Demand Generation through establishing, nurturing and
deepening relationships with prospects and clients, inciting responses and
interactions, developing leads and assisting sales team to progress and
close leads in the business pipeline.
• Design and execute demand programmes
• Develop campaign strategy to support Software and Hardware
business unites
• Develop marketing campaign strategies for execution in market place
• Execute on a marketing plan based on a target audience segment,
to prioritized industries with selected solution offerings.
• Ensure that messages are well coordinated and timed in the
market-place
• Manage Leads: generate and progress leads across sales
channels
Marketing Coordinator at SABC, Johanessburg
October 2005 — September 2009
• Provide insights, marketing and communications plan to support
Radio/TV Agency Sales campaigns.
Coordination of marketing activities:
• Web
• PR
• Event planning
• Telemarketing
• Co-marketing
General Employee at Mount Snow, Dover, Vermont
May 2020 — May 2020
Seasonal employment
Duties consisted of;
• Daily office administration
• Lift work
• Telemarketing
• Sales of season tickets
Account Executive at Roy Clucas Design Process, Johanessburg
January 2000 — November 2003
• Meet and liaise with clients to discuss and identify their advertising
requirements
• Work with agency colleagues to devise an advertising campaign that
meets the client's brief and budget
• Present (alongside agency colleagues - particularly the account
manager) the campaign ideas and budget to the client
• Work with the account manager to brief media, creative and research
staff and assist with the formulation of marketing strategies
• Liaise with, and act as the link between, the client and the advertising
agency by maintaining regular contact with both
• Ensure that communication flows effectively
• Negotiate with clients and agency staff about the details of campaigns
• Present creative work to clients for approval or modification
• Handle budgets, manage campaign costs and invoice clients
• Write client reports
• Monitor the effectiveness of campaigns
• Undertake administrative tasks
• Arrange and attend meetings
• Make pitches, along with other agency staff, with the aim of securing
new business for the agency.
Education
MBA in International Business, University of Cumbria, Carlisle
January 2018 — January 2021
This MBA is designed to help you meet the challenges of the complex
environment in which organisations today must increasingly operate, with
global markets no longer the sole remit of multinational corporations.
The programme includes a module on the International Marketing and
Business Environment, while in the residency you will join with fellow
students from a multinational environment to develop the skills needed to
tackle global-local challenges in ethics, responsibility and sustainability.
Certification in Strategic Brand Communication Management, Vega
School, Johannesburg
January 2006 — November 2008
Strategic Brand Communication explores the nature of creative and
strategic thinking and the development of innovative and accountable
communication strategies for brand building.
References
Braam Pretorius from ContinuitySA
------------ · +27 83 282 5799
Jacques Steenkamp from Roy Clucas Design Process
------------ · +27 83 677 7106
Gabriel Mampone from SABC
------------ · +27 82 820 8035
Courses
VEEAM Sales Professional, VEEAM
March 2020 — March 2020
VEEAM Technical Sales Professional, VEEAM
April 2020 — April 2020
Partner Affiliate at The Business Continuity Institute, Johannesburg
February 2020 — Present
The Business Continuity Institute (BCI) was established in 1994 by Andrew
Hiles and others, evolving from the Survive Group, a network of disaster
recovery and business continuity experts. The institute's initial vision was
to enable individual members to obtain guidance and support from fellow
business continuity practitioners.