Riley McKinniss Resume
no image
Riley McKinniss Resume

CAREER OBJECTIVE
Seeking a post-graduation, long-term employment opportunity with a focus on digital marketing that allows me to put my personal and technical skills to practice while building my experience level in both the marketing and communication fields.

EDUCATION
The Ohio State University, Max M. Fisher College of Business Columbus, OH
Bachelor of Science in Business Administration Class of 2021
• Specialization: Marketing
• Minor: Media & Society

EXPERIENCE
Wurtec, Inc Toledo, OH
Marketing Intern May 2020 – Present
• Work closely with the sales and marketing team to develop successful strategies to sell products in the elevator industry while seeking opportunities to expand the company’s global footprint
Dallas Castle Photography Kenton, OH
Social Media Manager September 2020 – Present
• Manage the business Instagram page by posting regularly while gathering and evaluating page analytics to gain followers and expand the reach of the photography business
Ohio Export Internship Program Columbus, OH
2020 Cohort Member January 2020 – December 2020
• Create a strategic plan for a local Columbus business over the duration of the semester to maximize export sales and identify new potential markets to engage with around the world

RELEVANT ACTIVITIES & INVOLVEMENT
Media, Marketing and Communication Scholars Program (MMC) Columbus, OH
Member and Sophomore Leadership Officer August 2018 – May 2020
• 1 of 75 members chosen to participate in a live-and-learn community, while attaining hands-on experience in 7- and 14-week project groups that teach various digital media and marketing skills
• Received MMC Gold Status: highest rank awarded to the top 5 students in the scholar’s program
• Planned multiple events with six fellow team members to build community and professionalism
Media, Marketing and Communication Project Groups The Ohio State University
LinkedIn Pro Instructor August 2019 – May 2020
• Independently developed and continue to update a 7-week instructional plan with detailed lessons to teach fellow students about professional networking platforms with a strong focus on LinkedIn
• Advise students on how to maximize their experience on LinkedIn, Handshake and Alumnifire in order to increase their profile’s attractiveness to future employers within their desired work field

SKILLS
• Proven leadership and communication skills through projects, jobs, teams, and organizations
• Ability to efficiently work under pressure while still demonstrating great time management skills
• Ability to work independently or as part of a team depending on the current need of my employer
• Advanced skills in Microsoft Office, Adobe Creative Cloud, WordPress, and similar applications
• Proficient with marketing programs and software such as Epicor, Constant Contact, and PartTrap