Mugdha Dharmadhikari
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Mugdha Dharmadhikari

MUGDHA DHARMADHIKARI
421 Wyntre Lea Drive, Bryn Mawr, PA 19010
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EDUCATION
Saint Joseph’s University Philadelphia, PA
Master of Science in Marketing May 2020
Study Tour: Cuba

Mumbai University Mumbai, India
Bachelor of Mass Media April 2017
Major: Advertising

EXPERIENCE
JJ Indian Fusion Philadelphia, PA
Social Media Marketing Associate January 2020 - December 2020
• Designed and implemented social media strategies and made budgets to align with company's and
clients' goals for their restaurant businesses.
• Managed clients' Facebook and Instagram profiles by employing Iconosquare's features such as
scheduling posts, monitoring competitors' activity, engaging with the audience, analyzing and generating
reports on their social media performance.
• Generated, edited and published engaging content regularly on WordPress.
• Created email marketing campaigns with MailChimp that included sending newsletters and automated
emails to the audience.

CloudBees Philadelphia, PA
Growth Marketing Intern May 2019 - December 2019
• Conducted research on competition’s marketing strategies and generated content for blogs, forums and
social networking platforms.
• Managed email marketing campaigns using Salesforce and Pardot as well as created weekly marketing
reports’ analysis.
• Coordinated with the events team in partnership programs such as webinars and seminars.

The Socialist Mumbai, India
Copywriter May 2017 - December 2017
• Generated copy for ad campaigns for different media channels.
• Contributed ideas working with the creative department for brands’ marketing strategies and ad
campaigns.
• Operated managerial jobs in the account services & media buying teams.

Samartha Advertising Pvt. Ltd. Mumbai, India
Advertising Intern April 2016 - January 2017
• Designed ad and graphic arts campaigns as part of a creative team for major jewelry brands.
• Created media plans for the ad campaign tender-pitches.
• Handled major functions in the media planning & buying and public relations departments.

ACTIVITIES & CERTIFICATIONS
Google AdWords Mobile Certification July 2020
Google AdWords Fundamentals Certification May 2020
Qlik Sense Business Analyst Qualification November 2019
Member of Hawks of India at St. Joseph’s University August 2018
Blog - ------------/ July 2017
Cambridge English: Business English Communication - Vantage March 2015