Michael Mitchell Resume
EDUCATION
Lehigh University, Bethlehem, PA Bachelor of Arts 2021
Major: Journalism Minor: Marketing
WORK EXPERIENCE
Iacocca Institute, Lehigh University, Bethlehem, PA Present
Journalism Intern
? Focused on rebranding the institute by making the Lehigh Mountain Top Campus more accessible to the main campus and creating and coordinating an exhibit to promote Lee Iacocca’s legacy.
? Developed series of questions to discuss with institute constituents. Conducting interviews via Zoom.
? Requires excellent communication skills and working independently.
Kradle My Pet – Coolhouse Botanics, Minneapolis, MN May – August 2020
Marketing Summer Intern for CBD start up business
? Co-created, implemented and ran Kradle’s social media channels. Required to research and analyze competitor’s social media presence and make recommendations for a social media strategy for Kradle.
? Responsible for hiring and working directly with influencers.
? Created and presented multiple decks
? Participated in weekly team meetings with various team leaders across Kradle’s business.
Frontier Marketing, Minneapolis, MN June – August 2019
Marketing Summer Intern
? Assigned to work with the Xfinity account on direct marketing activities.
? Promoted Xfinity at events and business locations throughout the Minneapolis and St. Paul metropolitan area.
? Required to work directly with team members to establish new Xfinity customers and sell Xfinity packages.
? Attended workshops at the firm to learn direct marketing techniques and sales strategies multiple times each week.
Boulder Running Camp, Boulder, CO July 2018
Camp Counselor
? Responsible for a group of overnight campers ages 14 -18 for three different sessions.
? Required to work with fellow counselors from various college cross country teams on administrative tasks.
? Executed training plans for campers in various running and strength workouts.
? Attended seminars on various training related topics.
LEADERSHIP, ACTIVITIES AND INTERESTS
Varsity Athlete on Lehigh University Cross Country and Track Teams August 2017 - Present
? Three season NCAA Division 1 athlete.
? Requires dedication and commitment to training and teamwork.
? Selected to run at the Patriot League Championships for Cross Country, Indoor Track and Outdoor Track.
? As an upperclassman, provided leadership to the team through various team building activities.
Lehigh Athletics Leadership Academy for Emerging Leaders Fall 2017 to Spring 2019
? Selected by coaches to participate in the academy.
? Attend various workshops regarding leadership skills and tools for effective leaders.
? Requires excellent communication skills, an open mindset and commitment to personal growth.
Lehigh Student Newspaper – The Brown and White August 2018 to Present
? Gaining writing, editing and digital communication experience as a reporter.
? Have written and published multiple articles for the newspaper, requiring interviewing, writing and meeting deadlines.
? Learned skills in Adobe applications. Proficient with DSLR cameras.
Travel, Mountaineering and Running
? Lengthy backpacking trips to California and Alaska mountains.
? Climbed Kilimanjaro, Tanzania.
? Climbed numerous 14ers in Colorado.
? Goal after college to be a marathoner/ultra-marathoner and climb the Seven Summits.
EDUCATION
Lehigh University, Bethlehem, PA Bachelor of Arts 2021
Major: Journalism Minor: Marketing
WORK EXPERIENCE
Iacocca Institute, Lehigh University, Bethlehem, PA Present
Journalism Intern
? Focused on rebranding the institute by making the Lehigh Mountain Top Campus more accessible to the main campus and creating and coordinating an exhibit to promote Lee Iacocca’s legacy.
? Developed series of questions to discuss with institute constituents. Conducting interviews via Zoom.
? Requires excellent communication skills and working independently.
Kradle My Pet – Coolhouse Botanics, Minneapolis, MN May – August 2020
Marketing Summer Intern for CBD start up business
? Co-created, implemented and ran Kradle’s social media channels. Required to research and analyze competitor’s social media presence and make recommendations for a social media strategy for Kradle.
? Responsible for hiring and working directly with influencers.
? Created and presented multiple decks
? Participated in weekly team meetings with various team leaders across Kradle’s business.
Frontier Marketing, Minneapolis, MN June – August 2019
Marketing Summer Intern
? Assigned to work with the Xfinity account on direct marketing activities.
? Promoted Xfinity at events and business locations throughout the Minneapolis and St. Paul metropolitan area.
? Required to work directly with team members to establish new Xfinity customers and sell Xfinity packages.
? Attended workshops at the firm to learn direct marketing techniques and sales strategies multiple times each week.
Boulder Running Camp, Boulder, CO July 2018
Camp Counselor
? Responsible for a group of overnight campers ages 14 -18 for three different sessions.
? Required to work with fellow counselors from various college cross country teams on administrative tasks.
? Executed training plans for campers in various running and strength workouts.
? Attended seminars on various training related topics.
LEADERSHIP, ACTIVITIES AND INTERESTS
Varsity Athlete on Lehigh University Cross Country and Track Teams August 2017 - Present
? Three season NCAA Division 1 athlete.
? Requires dedication and commitment to training and teamwork.
? Selected to run at the Patriot League Championships for Cross Country, Indoor Track and Outdoor Track.
? As an upperclassman, provided leadership to the team through various team building activities.
Lehigh Athletics Leadership Academy for Emerging Leaders Fall 2017 to Spring 2019
? Selected by coaches to participate in the academy.
? Attend various workshops regarding leadership skills and tools for effective leaders.
? Requires excellent communication skills, an open mindset and commitment to personal growth.
Lehigh Student Newspaper – The Brown and White August 2018 to Present
? Gaining writing, editing and digital communication experience as a reporter.
? Have written and published multiple articles for the newspaper, requiring interviewing, writing and meeting deadlines.
? Learned skills in Adobe applications. Proficient with DSLR cameras.
Travel, Mountaineering and Running
? Lengthy backpacking trips to California and Alaska mountains.
? Climbed Kilimanjaro, Tanzania.
? Climbed numerous 14ers in Colorado.
? Goal after college to be a marathoner/ultra-marathoner and climb the Seven Summits.