Madeline Matthews
Madeline Matthews
Strategic Communications Professional
Contact:
------------
------------
28 Horton Place, Upper, Buffalo, NY 14209
Executive Summary:
I am a personable and organized professional with several years of practical strategic communications and marketing expertise in varying companies and industries.
Education:
West Virginia University - Bachelor's Degree in Strategic Communications: Public Relations
2014 - 2017
Member of Media Scholars Program
Received Academic Excellence 2 Scholarship
Achieved Bachelor's Degree in 3 Years
Skills & Competencies:
Event Planning & Coordination
Graphic Design
Digital Marketing
Brand Strategy
Microsoft Office Applications
Google Drive Applications
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
Persuasive Writing
Verbal Communication
Community Relations
Creative Thinking
Organizational Skills
Experience:
Modern Disposal Services, Inc. - Sales & Events Coordinator
Jan 2019 - Present
Website, Digital Marketing & Social Media Management:
- Create, post and track social media and blog content
- Write, proofread and edit technical and creative website content
- Oversee SEO and digital listing performance and evaluate management by an outside agency
Brand Management & Graphic Design
- Maintain brand awareness and consistency across print, digital and physical brand representations
- Create graphic content, marketing materials and communication pieces (calendars, flyers, brochures,advertisements, mailers, etc.)
Event Planning & Management
Company Events:
- Create itineraries, presentations, and all event materials
- Create and maintain vendor and venue contacts
- Personally manage all pre-event, day-of and post-event activities
- Coordinate and distribute tickets to company suites at Artpark, KeyBank Center & Bills Stadium among employees and customers
- Manage food and beverage orders
- Host customers in the suites
Community & Customer Events:
- Manage involvement in and represent the company at events
- Give educational presentations on waste & recycling
- Attend community events, Q&As, sustainability events, parades, conferences, etc.
Power Drives, Inc - Marketing Intern; Marketing Coordinator
May 2017 - Oct 2017; Oct 2017 - Dec 2018
- Planned, organized & coordinated internal company events.
- Organized company involvement in trade shows & distribution events.
- Created, scheduled & tracked all digital marketing content.
- Input & organized data in our CRM system (Sage ACT).
- Conducted research for the internal and external sales teams.
WVU Diversity Week - Event Planning Consultant
Aug 2016 - Dec 2016
- Created marketing, social media & operations plans, ensuring the week-long event ran smoothly.
- Developed an interactive site-map through Google Maps.
- Created an intern packet & sponsor guidebook to aid recruitment & acquisition.
Abbey Mecca & Company - Project Management Intern
May 2016 - Aug 2016
- Planned, organized & coordinated 2016 Buffalo Brewfest, focusing on vendor acquisition, sponsor recruitment & event permitting.
- Assisted with all agency work in multiple departments.
- Built client and community relationships and formulated project ideas.
Madeline Matthews
Strategic Communications Professional
Contact:
------------
------------
28 Horton Place, Upper, Buffalo, NY 14209
Executive Summary:
I am a personable and organized professional with several years of practical strategic communications and marketing expertise in varying companies and industries.
Education:
West Virginia University - Bachelor's Degree in Strategic Communications: Public Relations
2014 - 2017
Member of Media Scholars Program
Received Academic Excellence 2 Scholarship
Achieved Bachelor's Degree in 3 Years
Skills & Competencies:
Event Planning & Coordination
Graphic Design
Digital Marketing
Brand Strategy
Microsoft Office Applications
Google Drive Applications
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
Persuasive Writing
Verbal Communication
Community Relations
Creative Thinking
Organizational Skills
Experience:
Modern Disposal Services, Inc. - Sales & Events Coordinator
Jan 2019 - Present
Website, Digital Marketing & Social Media Management:
- Create, post and track social media and blog content
- Write, proofread and edit technical and creative website content
- Oversee SEO and digital listing performance and evaluate management by an outside agency
Brand Management & Graphic Design
- Maintain brand awareness and consistency across print, digital and physical brand representations
- Create graphic content, marketing materials and communication pieces (calendars, flyers, brochures,advertisements, mailers, etc.)
Event Planning & Management
Company Events:
- Create itineraries, presentations, and all event materials
- Create and maintain vendor and venue contacts
- Personally manage all pre-event, day-of and post-event activities
- Coordinate and distribute tickets to company suites at Artpark, KeyBank Center & Bills Stadium among employees and customers
- Manage food and beverage orders
- Host customers in the suites
Community & Customer Events:
- Manage involvement in and represent the company at events
- Give educational presentations on waste & recycling
- Attend community events, Q&As, sustainability events, parades, conferences, etc.
Power Drives, Inc - Marketing Intern; Marketing Coordinator
May 2017 - Oct 2017; Oct 2017 - Dec 2018
- Planned, organized & coordinated internal company events.
- Organized company involvement in trade shows & distribution events.
- Created, scheduled & tracked all digital marketing content.
- Input & organized data in our CRM system (Sage ACT).
- Conducted research for the internal and external sales teams.
WVU Diversity Week - Event Planning Consultant
Aug 2016 - Dec 2016
- Created marketing, social media & operations plans, ensuring the week-long event ran smoothly.
- Developed an interactive site-map through Google Maps.
- Created an intern packet & sponsor guidebook to aid recruitment & acquisition.
Abbey Mecca & Company - Project Management Intern
May 2016 - Aug 2016
- Planned, organized & coordinated 2016 Buffalo Brewfest, focusing on vendor acquisition, sponsor recruitment & event permitting.
- Assisted with all agency work in multiple departments.
- Built client and community relationships and formulated project ideas.