Retail Professional and Entreprenuer Experienced at E-Commerce and Retail looking for a remote postion with flexibility
Creative. Collaborative. Authentic. With a passion for telling the brand stories of lifestyle driven retailers through trend forward visual design concepts, programs and strategies in multi-door / multi-channel selling environments.
Fourteen years of buying and visual merchandising experience with the industry’s leading specialty retailers, combines with a confident, genuine leadership style, and an entrepreneurial spirit to offer a versatile set of skills and expertise.
2015 - Present
Owner / Sunnyday Mercantile St. Petersburg
As founder and owner, I spearheaded the development of each facet of the Sunnyday Mercantile brand identity. From concept to creation, every detail has been meticulously designed, sourced, and executed to create an exceptional gifting experience. Organically grown from a small word of mouth service to a beautifully curated online marketplace my customers recognize the Sunnyday brand as one that offers innovative solutions, excellent service, and a relentless drive to deliver perfection.
2011 - 2016
Regional Visual Manager / Vera Bradley Eastern U.S.
Joined the Visual Merchandising team as a Visual Design Specialist for the Direct Sales Channel. Multiple promotions through a series of increasingly responsible design positions based on strong creativity and leadership performance led to working as a Regional Visual Design Manager for both the Direct and Indirect Sales Channels encompassing 22 Full Line Retail Stores and 790 Indirect Accounts across 13 States.
2009 - 2011
Director of Merchandise / Shore / Sarasota
Dedicated to a new standard of a beach lifestyle experience where high quality meets an ‘Endless Summer’ philosophy I led the buying, merchandising and branding initiatives for the Sarasota flagship store, and assisted in developing the Shore Brand private label clothing collection.
2007 - 2009
Corporate Trainer / Tommy Bahama National
Participated on the Tommy Bahama New Store Opening Team as a Corporate Trainer and Visual Merchandiser. The team’s objective was to actively act as ambassadors for the Tommy Bahama brand and culture while facilitating a timely opening schedule.
2004 - 2009
Visual Merchandiser / Tommy Bahama / Sarasota
Provided the ultimate guest in-store experience through excellent visual merchandising and presentation execution in order to drive sales and maximize profitability.
Visual Merchandiser, E-Commerce, Remote, Assistant, Design