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Location: San Diego, CA, United States
University: Otis College of Art and Design
Major: Design & Illustration


javier cañez
graphic designer

An energetic and results driven senior graphic designer with an extensive background identifying and designing marketingcollateral for a variety of industries. An active listener with a talent for understanding company objectives. A desire is to contribute to the success of a organization with creative and purposeful print and digital collateral.

June 2013 - Present / Cañez Design / Principal
Design B2B and consumer marketing collateral, logos, style guides, eblasts, ads, brochures, direct mail, retail collateral,
event invitations, tradeshow booth graphics, t-shirt graphics, character illustration
Meet with clients to present illustrated concepts and discuss project objectives, budget and production schedule
Responsible for image sourcing, image manipulation, color correction and final production files to printer

2006 - 2013 / Modern Postcard / Senior Graphic Designer
Design of B2B multi-touch direct mail campaigns and marketing collateral focused on customer retention and acquisition
Tradeshow booth, eblast, t-shirt graphics and vehicle wrap design
Execute extensive research of targeted audience and effective response points, design direct mail collateral to meet that data
Lead and mentor graphic designers in the development of concepts, design and style explorations for xxx-xxx-xxxx
Development and completion of company style guides and branding considerations

2004 - 2006 / UCSD / Publications Specialist
Concept and design of event and departmental collateral used for the promotion of University programs
Work with in-house copywriter to develop appropriate design and messaging solutions
Meet with Art Director to discuss project objectives and creative direction
Prepare all digital production files, meet with print vendors and attended press checks

2002 - 2004/ Graphic Designer / USA Marketing
Design of print and merchandise artwork for corporate promotions
Freehand and computer generated Illustration of original characters and vector artwork
Production of digital files for various image placement on a variety of merchandise

1994 - 2002 / Assistant Art Director / USC, Marshall School of Business
Art direction and design of School collateral used to attract top-tier students and professors to the Marshall School of Business
Assist in the design and production of the Marshall Alumni Magazine
Supervise photo shoots and attend press checks for the Marshall Magazine
Secure freelance photographers and illustrators for special projects
Serve as the Marshall School identity steward for administration and student groups


Design, Illustration, Logo, Concept, Senior