Marketing & PR dirctor
I used to be the Director of Marketing and Public Relations for an internationally successful online dating service recently in 2017, overseeing a team of 5 online marketers, 21 translators, writers and advertising creatives.
I’m currently seeking a new challenge that will utilize my online and offline strengths, strategic thinking, development of creative communications solutions and enthusiasm for seeing projects through to completion. I am available for relocation and open to 75% business travel in Europe.
I have both in-house and freelance experience with multi-national companies, with responsibilities ranging from managing SEO, pay-per-click, social media, display managers and affiliates to outdoor advertising, including television, radio and event management. You can review my events portfolio on attachment. I am experienced in organziing international events and logistics.
During the past 12 years, I’ve held management roles at Hamleys, Playmobil, Tesco, Samsung, Proctor & Gamble and Carrefour and developed a strong skill set that includes event management, crisis management, retail marketing, shopper marketing, tradeshows and corporate responsibility projects including `Best Practices` received in my each assignment.
My last role requires me to manage the creation of engaging online content in 33 countries. This includes appealing blog content, fresh landing pages and video content. My unique approach to this task has increased traffic to each of the dating site’s individual international pages.
Brand management is paramount, and working in the highly competitive landscape of online dating has been a welcome challenge. Achieving cut-through in a cluttered market requires skill, strong leadership and employing forward-thinking, up-to-the-minute marketing techniques.
Recent achievements include consistently generating 400+ media hits per month based on unique media releases. My concepts have piqued the interest of top tier media including the New York Post, Daily Mirror, Independent, Cosmopolitan, Marie Claire and more. In August, I coordinated the launch of a new online dating concept in Scandinavia and Benelux countries through an integrated outdoor guerilla and PR campaign.
You can review my pr portfolios on the links below :
Press clippings from newspapers
Press clippings from magazines
I hold a Bachelor Degree in Engineering and a Masters in Advertising and Public Relations. (diplomas attached)
I am seeking a new, management level role that is fast-paced and challenging, and would warmly welcome the opportunity to speak about advertised role.
I look forward to hearing from you.