Talent & Creative Development Exec.
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Talent & Creative Development Exec.

C. Jordan Richardson
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Education: University of Southern California – Early Graduate 12/2006
Thornton School of Music - B.S. Music Industry - Business Emphasis
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03/2017 – Current: Not Impossible Labs Venice, CA
Talent & Business Development Director

• Co-Create and manage the annual talent and NIL branding strategy; YTD growth of +300% with over $5M+ in revenue

• Manage and negotiate all talent-affiliated business dealings; directing new growth efforts with the internal Talent, Business Development, Social Media and Content teams – A corporate social responsibility (CSR) and impact focus

• Brainstorm, pursue and create events / branding opportunities in applicable worldwide markets (CNN, NBC, iHeart Media, Hallmark, etc.)

• Creatively strategize amplification efforts around NIL’s new technology and intellectual property (Sony Music, CAA, Verizon, Conde Naste)

• Work in tandem with the NI: Foundation developing relationships with supportive high net worth individuals and organizations

• Organize, strategize and manage complex travel and touring itineraries for paid engagements and partnership opportunities

• Manage and collaborate with external agents, publicists and Fortune 100 corporate brand partners

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4/2015 – Current: CDP Projects (owner)

Music Talent Manager + Booker (SayReal - band)
• Plan and manage full scale digital marketing, radio, publicity, music licensing and brand campaigns simultaneously

• Generate, negotiate and coordinate all day-to-day bookings, shoots and media appearances with on-site talent supervision

• Facilitating 15+ past and present brand activations (Absolut Vodka, Honest Tea Co., Beyond Meat, Rider Sandals, Ecco Bella, Apogee Electronics, etc.)

• Booking Success: 100+ shows across the U.S. - opened for and shared stages with acts such as Ziggy Marley, Andy Grammer, Collie Buddz, Allen Stone, Michael Franti, Leilani Wolfgramm, A Bowie Celebration Tour 2019, etc.

• Debut E.P. in rotation on 65+ radio stations across the U.S.

• Over 50+ articles/interviews including US Weekly mention:“LA’sHottest NewBand”,Afropunk, R&B Magazine

• Secured 20+ individual TV and theatrical music licenses and 2 network-wide licensing deals
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Freelance Project Director + Talent Consultant
• Project Director on a $3M+ art project and installation for Freedom Start, Inc. - creating all proposal, budget and benchmark materials, R&D, hiring artists, vendors, etc.

• Freelance music talent booker and event producer – past projects list available upon request

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3/2013 – 3/2015: Viacom/MTV Networks – VH1
Music Talent & Creative Development + Talent Booker

• Focused on brainstorming and booking music celebrities for both new and existing programming opportunities; coordinating music driven initiatives across the channel

• Participated in on-brand music programming ideation and presentation for multi-platform content initiatives

• Music celebrity booker and coordinator on such VH1 shows as "I Love The 2000's!", “Playback”, “Online Music Awards” and “Behind The Music”; helping negotiate talent fees & expenses; segment production experience

• Find and maintain a rolodex of on-brand music talent, managers, publicists, record label representatives and agents

• Attend VIP music events, concerts, releases and listening events to scout celebrity and developing talent for channel opportunities

• In charge of finding, coordinating, and developing interns for the VH1 west coast music department

• Support Viacom Corporate Events in booking/coordinating on-brand celebrity talent for corporate initiatives; helping negotiate production and talent fees & expenses

• On-site talent coverage and channel liaison for programming shoots, larger televised events and concerts

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3/2007- 3/2013: Sutton, Barth & Vennari Talent Agency
Supervising Talent Coordinator + Talent Booker

• Coordinate for 3 senior agents by facilitating and managing celebrity and general talent project castings, auditions and bookings

• Cast, booked and successfully aligned multiple clients on six-figure commercial brand campaigns

• Heavy daily calendar management of agents and clients; significant money and contract management

• Contracts Coordinator: Manage all agency membership contracts for new and existing clients with the S.A.G. and A.F.T.R.A. unions

• Internship Supervisor: Re-instated the internship program; in charge of finding, coordinating, and developing interns for the agency

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8/2005 – 1/2007: Capitol Records
Executive Assistant to SVP – Music Video Production

• Experience available upon request

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Business Acumen:
• Understanding the intricacies of music and celebrity talent needs from a record label, television network, talent agency, corporate social responsibility and personal management perspective

• Knowledge of pre- and post-production processes for music, television, speaking and film industries

• Experience as a multi-level and multi-departmental supervisor

• Proficient comprehension of various contracts and legal documents

Computer Systems:
• P.C. proficient
• Macintosh proficient

Office Applications:
• Microsoft Office Suite
• Microsoft Outlook
• Macintosh Keynote
• Salesforce
• Constant Contact
• TV/Film Accountant
• InEntertainment Professional Software
• Adobe Pro DC

A/V Recording/Editing Applications:
• Logic Pro Studio
• ProTools
• Sony Sound Forge Pro
• Wondershare Filmora
• Frame I.O.
• Cannon 5D + 7D
• Various ISDN Programs (Audio TX Communicator/ Telos-Zepher systems)