Susan Greenberg
Susan Greenberg

Susan Slavin Greenberg, CMP, CASE
Austin, Texas ------------ wk / ------------ mobile / ssg529100@g ------------
Key Skills / Aptitudes
Adaptability
Analytical Problem Solver
Ch ange Agent
Community Builder
Leadership Effectiveness
Multi -Generat ional
C ommunicator
Persuasive Negotiator
Process & Results Oriented
Project Management
Strategic T hinker
E

ducation / Certifi cates
Tuf

ts University - BA
T he Convention Industry
Council - Certified Meeting
Professional (CMP)
P rofessional Convention
Management Association
Certified A ssociation
Supplier Execut ive (CASE)
Affiliations /
Volunteerism
EWG

A - Executive
Women’s ’ Golf Association
Lake Travis Chamber of
Co mmerce – Lead ership
M PI - Meeting Professionals
International – Past roles
• International Chapter
Advisory Council
• VP Education – Virginia
Chapter
• President Texas Hill
Country Chapter
TSAE – Texas Society of
Association Executives –
Past Board of Directors
Z onta International Austin
Past Club President
Summary
Resourceful , self-motivated Sales and Business Development Professional with mu ltiple
years of experience in building relationships, cultivating partnerships , retaining top
accounts and growing profit channels by establishing trust with key -deci sion makers.
Persuasive advocate with expertise on expanding connections, introducing products,
educate clients, implementing pricing strategies , developing territory and understanding
customer needs to deliver solutions . Dedicated negotiator and results focused team
player.
Experience
Hotel Equities Jul
y 2017 to August 2020 – Regional Director o f Sales and Marketing
?S

erve as a leader and resource to over 45 teams and special projects; provi
de
l

eadership, motivation, coaching and training. Travel 75% of month to hotels a
nd
w

ork hands on with teams to support company mission, vision, values and culture.
Hir e a nd on- board team members. Focus on strategic aspects of the sales process
to optimize growth with the revenue management team.
? Remain laser focused on goals to add millions of dollars in revenue during tenur
e
by

maintaining high level business conversations with key decision makers t
o
unc

over needs and offer product / service solutions.
SLAVIN – GREENBERG, LLC
September 2014 to July 2017 – Consultant and Project M anager
? AMI –Attendee Meeting, Inc. – Leveraged industry trends in cust omer
marketplace to shape value add solutions and approaches for key audiences.
? Darling Promo – Grew customer base by identifying needs to deliver relevant
product solutions that achieve client budgets. Secured sales by provi din
g
r

ecommendations to promote brand effectiveness and product benefits.
? Interim DOSM projects during new management / ownership change a Lakeway
Resort and Spa & Embassy Suites Central Austin – Ensured client satisfacti
on
and

retention by using lo ng term cultivated relations , delivering insightful C-Suit
e
pr

esentations and offering proactive resolution ideas and actionable responses
to questions , concerns or challenges.
WHITE LOD GING SERVICES
RICHMOND MARRIOTT / AUSTIN MARRIOTT SOUTH
January 2010 to September 2014-- Director of Sales and Marketing
?Accomplished sales t argets by executing complete sales cycle process from
prospecting, prequalifying lead generation, pipeline deployment , networking and
cold calling through profitable negotiations and close.
? Achieved 100% quota and ranked in the top tier of all sales teams in tenure by
driving revenue and improving margin.
HILTON HOTELS
DOUBLETREE HOTEL AUSTIN & EMBASSY SUITES AUSTIN CENTRAL
December 2005 to January 2010 -- Director of Sales and Marketing
?Drove profitability by upselling additional features and products to client
account stakeholders.
? Created professional pre-sales presentations to creatively communicat e
product quality / market comparisons.
Additional Hotel Experience 1985 - 200 5: Omni, Radisson, Holiday Inn & Westin
lll