Skylar Blake - Marketing Analytics & Creative Content Development
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Skylar Blake - Marketing Analytics & Creative Content Development

Skylar Blake
503 Seminole Gardens
Ambler, PA 19002
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PROFILE

Motivated student looking to intern and work within the Business and Entertainment industry in marketing analytics creative content development. Individual who is highly detail-oriented and an efficient multi-tasker with eagerness to learn. Independent worker and team player capable of communicating to a wide range of clients and audiences. Able to grasp new tasks, concepts and technology quickly. Reliable and trustworthy with the capacity for quick decision-making and poise.

EDUCATION

American University, Kogod School of Business
Washington, DC

Bachelor of Science in Business and Entertainment
May 2020
Minor: Dance
National Honor Society, 2016

ACTIVITIES AND MEMBERSHIPS

AU Kogod Ambassador Program Washington, DC
Recruitment and Training Chair
Spring 2017-Present

• Develop and execute marketing initiatives and event planning/management skills by promoting Kogod School of Business for prospective students
• Present information about the Kogod School of Business at various prospective student events and official tours for groups of up to 80 people
• Lead recruitment and training committee members and implement internal training curriculum, mentorship initiative, and promotional information and events

American University EagleTHON Dance Marathon Washington, DC
Morale Chair
Fall 2017-Spring 2018

• Plan and promote 12-hour year-round fundraising event for 100+ participants by holding registration and information sessions throughout various campus locations
• Organize main event hourly activities such as games, contests, and theme-related events for all participants
• Research and develop creative marketing campaign strategies implemented on campus and varioussocial media platforms

AU K-Lab Road Scholars Program – Walt Disney World Orlando, FL
Program Participant
March 2017

• Participated in collaborative program-lead activities that teach and assess knowledge of various entertainment production concepts
• Developed leadership and project management skills focused on personal/professional achievement within a corporation

EXPERIENCE

American University Athletic Department
Washington, DC

Athletic Administrative Student Assistant
October 2017 – Present

• Assist with sporting event planning and organization as well as managing registration and attendance for general admission and VIP guests
• Perform daily data entry tasks for business office and quantitative and qualitative analysis for future marketing strategies ?
• Assist with athletic department merchandise sales and sporting events ?

LiveThe.Biz
New York, NY (Satellite)

Entertainment & Social Media Marketing Intern
May 2018 – August 2018

• Daily digital marketing of LiveThe.Biz content on various social media platforms (Facebook, Instagram & YouTube)
• A&R: Find college/young adult artists to be featured on LiveThe.Biz podcasts and social media platforms
• Assist with special event promotion, on-site hosting for New York-based events, and brand social media analysis

Wooder Ice Radio – Lauren Rei Live Broadcast
Philadelphia, PA

Social Media Assistant/Intern
November 2015 – July 2018

• Monitor and post/update social media promotional ads/digital flyers for upcoming events
• Manage important radio show updates from satellite location
• Provide administrative support for radio show host and facilitate equipment set-up on off-site locations

COMPUTER AND LANGUAGE SKILLS

Proficient in OS X and PC software and Microsoft Suite English – First language (fluent), Spanish (intermediate)

SKILLS & EXPERTISE

Social Media Marketing, Creative Content Development, Client Communication, Data Research and Analysis