Shell Simonson CV
no image
Location: Durango, CO, USA
School: University of Arizona
Major: University of Arizona, B.A. Interdisciplinary Studies, Communication, French and German

Shell Simonson CV

Shell Simonson Confidential
10 Town Plaza, No. 210, Durango, CO, 81301 Tel. ------------ ------------


To secure a position that leverages my work ethic, integrity, detail oriented and tactical thinking, business development, excellent guest services and client relations, and, computer skills.


July 2018 – July 2019
Food and Beverage Manager, The Peaks Resort and Spa / Telluride Ski and Golf, Telluride, Colorado
Leads communications management across front of house, heart of house, marketing and media. Engages a holistic approach to hospitality and elevating guest experiences to become guest memories. Responsibilities:

• Reporting directly to the resort Assistant General Manager
• Developing and nurturing valued relationships with resort guests and owners, visitors to Telluride, local businesses and government, industry and tourism, marketing and media
• Providing resort managers, supervisors, established teams and new staff with consistently evolving food and beverage (“F&B”) details and relevant training throughout the season and offseason
• Creating, developing and managing programs of value including: a channel distribution map to leverage internal and external communication initiatives; online reputation and media contact structure; and, event order standard operating procedure
• Working directly with the Executive Chef throughout season and offseason with multiple dining locations, each layer requiring continuous menu review, recommendations, changes, and overall re-writes with onsite and online marketing presence and responsibilities
• Developing F&B creative including content and image selection for marketing and media to include dining guides and official guides, festival programs, Live Music at The Peaks, special events, and seasonal contributions
• Creating copy and visuals for special projects including: in-room directory; elevator landing and public areas; resort spa, resort owners, and golf club newsletters; restaurant and café logos; spa ads; ski valet slippers; scenic chair lift; digital display; and, media releases

December 2014 – April 2018
Culinary Concierge, Queen Creek Olive Mill Marketplace, Scottsdale, Arizona
Further establishing the company as a guest-engaged destination for Queen Creek Olive Mill brand representation and development, with emphasis on personalized guest experience and growth in sales.

• Top sales producer at the Kierland Commons location, exceeding total annual sales goals for three consecutive years, promoting a culinary culture of team integrity, credibility and expertise
• Developed a small wide-neck glass carafe process, creating a ratio system to accommodate palate individuality, providing tailored ratios and added ingredient suggestions to unique profiles
• Additional duties: Cucina d’Oliva tasting table culinary write-ups; client/guest list maintenance and marketing efforts; strategic alliance development; client and vendor relationship liaison; group event proposals and calendars; coordinating large purchase decisions and payment; all key holder responsibilities including POS accountability, inventory, sales forecast and tracking

March 2012 – May 2015
Vincent on Camelback, Phoenix, Arizona
Personal Assistant to the owners of a James Beard Foundation award winning and industry accredited family owned French restaurant; key point of communication in a time sensitive, multi-faceted environment with exacting standards of excellence. These responsibilities included:

• Reporting directly to the owners
• Coordinating reservations, onsite events (20 to 120 guests), and, translating and distributing daily menu details for kitchen, dining staff and accounting
• Monitoring changes among restaurant, bistro and onsite events and advising on update needs
• Communication point person for the owners, contributing to press and social media efforts
Shell Simonson Page Two

2005 – 2010
Senior Consultant and Midwest Territory Manager, The Rogan Group, Inc., Newport Beach, California
Risk and Insurance Management Recruiting and M&A Search and Solicitation
Responsible for the turnaround of an underperforming territory, driving nationwide revenue to the firm, and partnering to achieve team objectives. The responsibilities included:

• Reporting directly to the President
• Employing intuition and discernment to navigate, develop, and further strategic alliances, as well as, new and existing client and C-Suite candidate relationships
• Independently responsible for: lead scoping each effort; organization development review and analysis; developing ideal candidate profile; working with clients alongside Rogan’s research team to identify potential candidates; coordinating phone and in person interviews; assisting clients with post interview assessments of candidates as well as developing offers and presentations; successful key point person in navigating and closing negotiation; keeping all parties motivated and excited even during major hurdles; implementation and continued management

1998 – 2002
Senior Account Executive, Professional Practice Insurance Brokers, Inc. / Hilb Rogal and Hamilton Newport Beach, California
Independently responsible for all aspects of a nationwide specialty professional liability insurance program for retirement, health, and other benefits professionals, including:

• Reporting directly to the President
• Developing and maintaining strategic alliance partnerships, and, new and existing client relations
• Initial design and ongoing program development; negotiating terms of policy form contracts, rules and rates, and underwriting guidelines with Lloyd’s of London
• Management of Lloyd’s of London Binding Authority which includes program underwriting
• Reviewing of ERISA liability issues for the purpose of client risk assessment; decision making with respect to policy coverage issues
• Writing a “Professional Liability Insurance” Q&A Column on the industry recognized website, ------------ and editing The Benefits Professional, a quarterly newsletter
• Representing the firm at industry conferences and speaking on professional liability issues

1996 – 1998
Senior Account Manager, Program Coordinator, Cal-Surance Associates, Inc., Orange, California
Responsible for management of a nationwide professional liability insurance program for retirement, health and other benefits professionals, including:

• Restructuring of rules and rates, and underwriting guidelines to broaden policy coverage; revising policy form contract language in order to address developments in ERISA law and industry changes
• Creation of industry targeted marketing program

1992 – 1994
Sales Representative, Gourmet Foods, Inc., Long Beach, California
Responsible for marketing and sales of imported gourmet food to the Orange County region.

Computer Skills
PC and Mac: Microsoft Office Suite, Word, Excel, PowerPoint and Outlook; Adobe Acrobat; POS; CRM; digital marketing; cloud based platform management; and, social media best practices knowledge and experience.

University of Arizona, B.A. Interdisciplinary Studies, Communication, French and German
UniversitÄ— de Caen, Normandy, France
Professional Apprenticeship, Hamburg, Germany

References and published creative contribution available upon request

Marketing, Communications