Senami Atinkpahoun
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Senami Atinkpahoun

SENAMI ATINKPAHOUN
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1326 Riverside Drive #22
New York, NY 10033

Professional Profile
An energetic, creative and media obsessed individual who is known for planning and executing social media campaigns that require a high degree of attention to detail and creativity. I have extensive experience in driving online customer engagement through platforms such as YouTube, Instagram, Facebook, and twitter.

Experience
Adolophine Inc -Ecommerce Manager & Creative Director
2018-Present
• Responsible for the online sales of the Adolophine Brand, overseeing the look and feel of the company across all digital platforms. responsible for generating sales via online channels and directing all creative campaigns.
• Writing scheduling and posting content to all company social media channels including Instagram, Twitter, Facebook, LinkedIn and YouTube.
• Ran and managed paid Instagram and Facebook marketing campaigns and sponsored content.
• Achieved a strong, visible social media presence for this new brand and developed beautiful creative concepts with potential for virality.
• Directed, produced and edited content such as photoshoots, stories, videos and more for multiple media platforms such as Instagram, Facebook, Twitter, YouTube and company blog.
• Created monthly editorial calendar outlining upcoming posts and engagement opportunities.
• Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
• Conducted research to identify the best social media practices for Adolophine’s TA.

APT212-Marketing Manager
2018-2019

• Responsible for managing all marketing for APT212 and all activities within the Marketing department.
• Develop APT212 marketing strategy in line with company objectives and goals.
• Writing scheduling and posting content to all company social media channels including Instagram, Twitter, Facebook, LinkedIn and YouTube.
• Ran and managed paid Instagram and Facebook marketing campaigns and sponsored content.
• Manage and improve lead generation campaigns and measuring results.
• Analyzing and reporting data from social media channels and exploring areas of growth and opportunities to improve.
KOMB.CO- Startup Chief Marketing officer 2016-2017
• Contributed to the business development of an on demand service app.
• Designed and produced Pitch decks and facilitated pitches for investors and customer segments.
• Writing scheduling and posting content to all company social media channels including Instagram, Twitter, Facebook, LinkedIn and YouTube.
• Ran and managed paid Instagram and Facebook marketing campaigns and sponsored content.
• Conducted quantitative and qualitative research on niche market.
• Developed and produced branded content.
Y&R – Account Management Intern
2015-2016
• Utilized extranet to access competitive information.
• Compiled competitive decks and analysis for Q3.
• Researched and analyzed the impacts of social media platforms and e-commerce to identify which platform better fits client's target demographic.
• Contributed ideas for campaigns based on client's objective and target audience's needs. Interests, and concerns.

Bebenoir Boutique – Creative director and Social Media Manager 2012-2015
• Grew social media following and engagement over 40%
• Created and designed all store event and visual materials
• Designed and produced store windows
• Produced and edited photoshoots and video campaigns for various media platforms
• Writing scheduling and posting content to all company social media channels including Instagram, Twitter, Facebook, LinkedIn and YouTube.
• Ran and managed paid Instagram and Facebook marketing campaigns and sponsored content.

Education
The City College of New York 2016
BA in Media & Communications
Specialization: Advertising and Public Relations
BS in Business Administration and Management

Language
French
Fon (Native to Benin, Nigeria, Togo)

Skills
Computer: Microsoft Office Suite, Adobe Photoshop, Adobe Illustrator, WordPress, basic coding, cloud-based systems, SEO, Google Analytics, MailChimp, , Hootsuite. HARO, All social media platforms
Other: Creative Direction, Content creation, Social media management, social media marketing, Graphic design, editorial calendar.