REESE HURWITZ RESUME
REESE HURWITZ
CURRENT ADDRESS PERMANENT ADDRESS
20 Littleton Street ------------ 40 Pelham Road
West Lafayette, IN, 47906 #12 ------------ Rochester, NY, 14610
EDUCATION
Purdue University, Krannert School of Management West Lafayette, IN
Bachelor of Science, Marketing May 2021
Concentration: Innovation Management
� GPA: 3.40/4.0
� Honors: Deans List & Semester Honors (Fall 2017 � Spring 2018)
o National Collegiate Bowling Coaches Association Academic All-American
� Study Abroad, London, UK, May 2019 - June 2019
o Studied principles of marketing such as promotion mix, marketing mix, market
segmentation, buying behavior, new product development, and distribution chains
� National Society of Leadership and Success, West Lafayette, IN
April 2019 - Present
EXPERIENCE
Boosted Boards West Lafayette, IN
Purdue University Campus Ambassador September 2019 � Present
� Orchestrated a community of 100+ riders on campus and host group rides and events
� Developed awareness for the Boosted brand and family of products
� Advertised promotions and sold $5k of boards through demo opportunities and social media
Magnum Bowling Products Rochester, NY
Co-Founder & Social Media Manager July 2019 � Present
� Co-Developed the patented �Immortalizer� ball enclosure which preserves the factory fresh
performance of a bowling ball
� Collaborated with patent attorney to file patent claims
� Conducted elaborate testing procedures to illustrate effectiveness of the product
� Filmed numerous informational videos for multiple social media platforms to educate the bowling market of product�s importance
Magnum Shielding Corporation Rochester, NY
Social Media Counseling and Startup May 2018 � August 2018
� Expanded marketing opportunities by creating Instagram and Twitter accounts. Promoted
current and upcoming product development in marketplace resulting in hundreds of followers in under a week
� Introduced management to ethical social media posting etiquette by leading informative meetings
� Produced and edited company infomercials showcasing the features and benefits of new products along with manufacturing processes used within the plant
CAMPUS ACTIVITY
Electric and Motor Powered Vehicle Task Force West Lafayette, IN
� Evaluated and provided improvements to the safety of pedestrians and operators of January 2020 - Present
various mobility devices on campus
Purdue �ESK8� Club West Lafayette, IN
� Founder and orchestrater of collaborative group events and rides August 2018 � Present
Purdue Intercollegiate Bowling Club West Lafayette, IN
� Competitive club member August 2017 � Present
REESE HURWITZ
CURRENT ADDRESS PERMANENT ADDRESS
20 Littleton Street ------------ 40 Pelham Road
West Lafayette, IN, 47906 #12 ------------ Rochester, NY, 14610
EDUCATION
Purdue University, Krannert School of Management West Lafayette, IN
Bachelor of Science, Marketing May 2021
Concentration: Innovation Management
� GPA: 3.40/4.0
� Honors: Deans List & Semester Honors (Fall 2017 � Spring 2018)
o National Collegiate Bowling Coaches Association Academic All-American
� Study Abroad, London, UK, May 2019 - June 2019
o Studied principles of marketing such as promotion mix, marketing mix, market
segmentation, buying behavior, new product development, and distribution chains
� National Society of Leadership and Success, West Lafayette, IN
April 2019 - Present
EXPERIENCE
Boosted Boards West Lafayette, IN
Purdue University Campus Ambassador September 2019 � Present
� Orchestrated a community of 100+ riders on campus and host group rides and events
� Developed awareness for the Boosted brand and family of products
� Advertised promotions and sold $5k of boards through demo opportunities and social media
Magnum Bowling Products Rochester, NY
Co-Founder & Social Media Manager July 2019 � Present
� Co-Developed the patented �Immortalizer� ball enclosure which preserves the factory fresh
performance of a bowling ball
� Collaborated with patent attorney to file patent claims
� Conducted elaborate testing procedures to illustrate effectiveness of the product
� Filmed numerous informational videos for multiple social media platforms to educate the bowling market of product�s importance
Magnum Shielding Corporation Rochester, NY
Social Media Counseling and Startup May 2018 � August 2018
� Expanded marketing opportunities by creating Instagram and Twitter accounts. Promoted
current and upcoming product development in marketplace resulting in hundreds of followers in under a week
� Introduced management to ethical social media posting etiquette by leading informative meetings
� Produced and edited company infomercials showcasing the features and benefits of new products along with manufacturing processes used within the plant
CAMPUS ACTIVITY
Electric and Motor Powered Vehicle Task Force West Lafayette, IN
� Evaluated and provided improvements to the safety of pedestrians and operators of January 2020 - Present
various mobility devices on campus
Purdue �ESK8� Club West Lafayette, IN
� Founder and orchestrater of collaborative group events and rides August 2018 � Present
Purdue Intercollegiate Bowling Club West Lafayette, IN
� Competitive club member August 2017 � Present