Professional seeking career change
CAITLIN McADOREY
------------ |------------ | 43 Asbury Avenue, Atlantic Highlands New Jersey
Qualifications
• Seasoned communications professional with 12+ years experience at both a Top-10 ranked Advertising Agency and a mission driven non-profit organization.
• Marketing and business strategist responsible for building and executing multi-platform marketing plans.
• Team-oriented professional seeking to join a creative design team.
Experience
New York Road Runners – New York, New York 2016 – present
Senior Marketing Manager (2017-present)
• Responsible for creating the brand for NYRR’s youth programs, long without brand identity or purpose, in order to reach more kids.
• Lead the mission-brand arm of the organization. Strategically planning & executing marketing efforts to grow awareness of the organization’s youth and community efforts.
• Responsible for marketing the development efforts to generate revenue and association of the organization’s status as a productive non-profit.
The Martin Agency – Richmond, Virginia 2006 - 2016
Account Supervisor (2013 – 2016)
Accounts: Midas, Discover Financial Services, Pizza Hut, UPS NASCAR, Walmart
• Led the relaunch of the Midas brand across six different agency teams resulting in 40-months of system wide sales increase.
• Lead the day-to-day advertising team for Discover Financial Services across 5 departments from strategic development to production.
• Tasked to grow, train and set up the Pizza Hut team, the largest account held by the Agency at the time totaling to $8.5M in revenue.
• Grew from front desk receptionist to Senior Account Lead.
Education
University of North Carolina Wilmington, Wilmington, NC
B.A. Communication Studies, 2005 | Minor: English, Leadership Studies
New York School of Interior Design, New York, New York
Basics of Interior Design Certification | Currently enrolled
Passions
Seven-time Marathoner
Geronimo Youth Girls Lacrosse, volunteer coach
Interior Design
CAITLIN McADOREY
------------ |------------ | 43 Asbury Avenue, Atlantic Highlands New Jersey
Qualifications
• Seasoned communications professional with 12+ years experience at both a Top-10 ranked Advertising Agency and a mission driven non-profit organization.
• Marketing and business strategist responsible for building and executing multi-platform marketing plans.
• Team-oriented professional seeking to join a creative design team.
Experience
New York Road Runners – New York, New York 2016 – present
Senior Marketing Manager (2017-present)
• Responsible for creating the brand for NYRR’s youth programs, long without brand identity or purpose, in order to reach more kids.
• Lead the mission-brand arm of the organization. Strategically planning & executing marketing efforts to grow awareness of the organization’s youth and community efforts.
• Responsible for marketing the development efforts to generate revenue and association of the organization’s status as a productive non-profit.
The Martin Agency – Richmond, Virginia 2006 - 2016
Account Supervisor (2013 – 2016)
Accounts: Midas, Discover Financial Services, Pizza Hut, UPS NASCAR, Walmart
• Led the relaunch of the Midas brand across six different agency teams resulting in 40-months of system wide sales increase.
• Lead the day-to-day advertising team for Discover Financial Services across 5 departments from strategic development to production.
• Tasked to grow, train and set up the Pizza Hut team, the largest account held by the Agency at the time totaling to $8.5M in revenue.
• Grew from front desk receptionist to Senior Account Lead.
Education
University of North Carolina Wilmington, Wilmington, NC
B.A. Communication Studies, 2005 | Minor: English, Leadership Studies
New York School of Interior Design, New York, New York
Basics of Interior Design Certification | Currently enrolled
Passions
Seven-time Marathoner
Geronimo Youth Girls Lacrosse, volunteer coach
Interior Design