Phoebe Master Editorial CV
I am a forward- thinking creative, actively seeking experience within fashion and lifestyle editorial.
EDUCATION
BA (HONS) FASHION COMMUNICATION & PROMOTION
NOTTINGHAM TRENT UNIVERSITY 2015-2018
GRADE: First Class Honours
While studying on my university course, I was involved in a large number of both team and independent projects where I worked on skills such as styling, graphic and editorial design, photography, art direction, trend analysis and film.
For my final year dissertation project, I chose to look into the relationship between identity, class and fashion which resulted in the creation of Widespread Magazine (a bi- annual print publication aiming to unite the social classes by bringing their similarities to the forefront.) This project honed in on my analytical writing, graphic, editorial and photography & styling skills.
In addition to this, I worked on a live brief with Stack Magazines as part of a team project to create Chintzy Magazine (a tri- annual fashion and lifestyle print publication). Working in a small team allowed me to practice the skills I already had as well as experiment with trying new creative avenues. My main roles included photographer, stylist, artworker and editor. The magazine proved to be successful as a student project and we were contacted by multiple independent print stores requesting to stock copies for retail.
During my final year, I also worked on the degree show team. My roles were in both the marketing and design teams, assisting each when they needed it most. Jobs I took on included helping to prepare marketing and show materials, putting up outdoor promotion in local independent businesses, assisting in the physical show set-up, consulting in design meetings and working on the graphics for the show.
SURBITON HIGH SCHOOL (2008-2015)
A-Levels (ABBC)
In Art, Textiles, Economics & History of Art GCSEs (A*A*AAAAAAABB)
EXPERIENCE & EMPLOYMENT
GIFTED COMMUNICATIONS OCT TO DEC 2018
JUNIOR CONSULTANT
Recently, I have been working as a Junior Consultant in creative communication to the luxury travel industry. My role here was widely varied and included creating monthly communication plans for hotel brands, consulting on and teaching all aspects of social and digital marketing, researching and writing for brand books and creating new hotel concepts. I have also had experience working in moving image advertising while in this job role, generating ideas and then displaying them via storyboard proposals. In addition to this, I have expanded on my ability to craft and edit copy in different tones of voice depending on the client and their brand personality.
CRABTREE & EVELYN 2016
MARKETING, VM & PR INTERN
My role within the Marketing and PR team involved working on visual merchandising and launch for the ‘Gardener’s’ Campaign where I helped design and source props for the window and in-store displays that were used nationally and organised the campaign launch party. As well as this I led on collaborations with brands such as The Sky Garden to create social media competitions to run within the integrated campaign. Alongside this, my day-to-day role included researching and assembling round-up and competitor reports, costing and budgeting spreadsheets, press sample send- outs and creating social media analysis presentations. I also aided in general admin jobs such as raising purchase and stock orders, data input and auditing store displays.
HARVEY NICHOLS 2015
PRESS INTERN
Working on the press team I learnt important skills including writing a press release, researching press opportunities and proposing my own ideas to the team. I also helped to organise the new Birmingham store concept launch where I assisted with the running of the event on the day and planned logistics and operations for press visitors. At times, I also worked within the London Flagship Store where I pulled and styled clothes for photo shoots and sent off samples to the press.
CURATE8 2014
SOCIAL MEDIA INTERN
My job role at Curate8 included managing the online marketing and blogging across all social media sites to increase awareness for the company and engage with new consumers. I created trend sheets which promoted new product, photographed and styled products for the website and also attended fashion industry events such as Pure London on behalf of the brand in order to network and represent the company.
JIMMY CHOO 2013
PRESS INTERN
While working at Jimmy Choo in PR, my jobs included looking for press coverage, documenting this data into spreadsheets and sourcing and sending out samples to clients for media coverage. I was also able to shadow various colleagues such as within events and marketing which gave me an insight into what was required from different roles in the industry.
I am a forward- thinking creative, actively seeking experience within fashion and lifestyle editorial.
EDUCATION
BA (HONS) FASHION COMMUNICATION & PROMOTION
NOTTINGHAM TRENT UNIVERSITY 2015-2018
GRADE: First Class Honours
While studying on my university course, I was involved in a large number of both team and independent projects where I worked on skills such as styling, graphic and editorial design, photography, art direction, trend analysis and film.
For my final year dissertation project, I chose to look into the relationship between identity, class and fashion which resulted in the creation of Widespread Magazine (a bi- annual print publication aiming to unite the social classes by bringing their similarities to the forefront.) This project honed in on my analytical writing, graphic, editorial and photography & styling skills.
In addition to this, I worked on a live brief with Stack Magazines as part of a team project to create Chintzy Magazine (a tri- annual fashion and lifestyle print publication). Working in a small team allowed me to practice the skills I already had as well as experiment with trying new creative avenues. My main roles included photographer, stylist, artworker and editor. The magazine proved to be successful as a student project and we were contacted by multiple independent print stores requesting to stock copies for retail.
During my final year, I also worked on the degree show team. My roles were in both the marketing and design teams, assisting each when they needed it most. Jobs I took on included helping to prepare marketing and show materials, putting up outdoor promotion in local independent businesses, assisting in the physical show set-up, consulting in design meetings and working on the graphics for the show.
SURBITON HIGH SCHOOL (2008-2015)
A-Levels (ABBC)
In Art, Textiles, Economics & History of Art GCSEs (A*A*AAAAAAABB)
EXPERIENCE & EMPLOYMENT
GIFTED COMMUNICATIONS OCT TO DEC 2018
JUNIOR CONSULTANT
Recently, I have been working as a Junior Consultant in creative communication to the luxury travel industry. My role here was widely varied and included creating monthly communication plans for hotel brands, consulting on and teaching all aspects of social and digital marketing, researching and writing for brand books and creating new hotel concepts. I have also had experience working in moving image advertising while in this job role, generating ideas and then displaying them via storyboard proposals. In addition to this, I have expanded on my ability to craft and edit copy in different tones of voice depending on the client and their brand personality.
CRABTREE & EVELYN 2016
MARKETING, VM & PR INTERN
My role within the Marketing and PR team involved working on visual merchandising and launch for the ‘Gardener’s’ Campaign where I helped design and source props for the window and in-store displays that were used nationally and organised the campaign launch party. As well as this I led on collaborations with brands such as The Sky Garden to create social media competitions to run within the integrated campaign. Alongside this, my day-to-day role included researching and assembling round-up and competitor reports, costing and budgeting spreadsheets, press sample send- outs and creating social media analysis presentations. I also aided in general admin jobs such as raising purchase and stock orders, data input and auditing store displays.
HARVEY NICHOLS 2015
PRESS INTERN
Working on the press team I learnt important skills including writing a press release, researching press opportunities and proposing my own ideas to the team. I also helped to organise the new Birmingham store concept launch where I assisted with the running of the event on the day and planned logistics and operations for press visitors. At times, I also worked within the London Flagship Store where I pulled and styled clothes for photo shoots and sent off samples to the press.
CURATE8 2014
SOCIAL MEDIA INTERN
My job role at Curate8 included managing the online marketing and blogging across all social media sites to increase awareness for the company and engage with new consumers. I created trend sheets which promoted new product, photographed and styled products for the website and also attended fashion industry events such as Pure London on behalf of the brand in order to network and represent the company.
JIMMY CHOO 2013
PRESS INTERN
While working at Jimmy Choo in PR, my jobs included looking for press coverage, documenting this data into spreadsheets and sourcing and sending out samples to clients for media coverage. I was also able to shadow various colleagues such as within events and marketing which gave me an insight into what was required from different roles in the industry.