Patricia Sturla
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Patricia Sturla

PATRICIA STURLA
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OBJECTIVE To obtain a position with a dynamic organization where I can maximize my experience in client relations, public relations, human resources, and event production and/or product/service development.
PROFESSIONAL PROFILE
• Expert in many facets of Communication: Marketing, Public Relations, Event Production, Public Speaking and Motivational Leadership.
• Solid record of accomplishments in developing and maximizing business and marketing strategies. Her name became a brand in the entertainment.
• Exceptional skills in managing business activities of a company. Responsible for recruiting personnel and designing training programs and Internal company policies. Developed entire campaigns in advertising, for major television, radio, print and internet.
• Trilingual: English, Spanish and Italian.
• Strategized the opening and development of new businesses in California and in Las Vegas, Nevada.
PROFESSIONAL EXPERIENCE
State Approved Vocational Return to Work Counselor 2015 – Present
*Coordinate injured employees with training facilities to further education and conduct process of documentation and submissions to insurance companies.
TDL EVENTS, An international Wedding Coordinating Company 2016 - 2019 * Tailor-Made Italian Weddings & Events *Event coordinator for California
FOX DEPORTES, a Fox Networks Company. 2015 - Present * Marketing Manager of special projects and activations in Los Angeles and Las Vegas. * Events Coordinator, from the build-up phase to event execution and final evaluation.

PATRONES OF THE AMERICAS, Inc. 2017-2018
*Marketing Director of entire jewelry company *Responsible for all Social Media development and execution *Selecting, negotiating and hiring Celebrities and Influencers for campaigns
CURACAO, HUNTINGTON PARK, One of the leaders in the retail industry. 2015 *Public Relations, Expert for the Huntington Park department store. * Media and Social Media Relations. * Special events and developer of new concepts in Marketing.
PATRICIA STURLA STUDIOS, INC. 1998 - 2015 An entertainment company that provided training in the arts of acting, modeling, singing, dancing, television, and radio hosting. A “one stop” entertainment company, and the largest and longest standing business of this kind.
• Created and managed all aspects of the business. Generated sales through a combination of marketing techniques including cold calling, sponsorship and judicious placement of advertising. Became the name and face of the company through television appearances.
PRODUCTIONS
• Creator and executive producer of the seven year run of Belleza Juvenil Internacional, an annual talent competition with over 100 participants. Partnered with Television Networks such as Azteca America and Telemundo Network.
• Creator and Executive Producer of MTC, Model and Talent Convention and Miss Belleza California 2015.
• Coordinator of fashion segments on major television networks such as CNN, Univision, Telemundo & Azteca America, as a weekly Fashion Expert for 13 years. Produced over 150 fashion shows.
EDUCATION & PROFESSIONAL DEVELOPMENT
• Bachelor of Arts in Communications from California State University, Fullerton. CSUF Emphasis in Public Relations.
• Journalism, UCLA Extension Programs & Real Estate Certification Training in Process
AWARDS, RECOGNITIONS & ACCOMPLISHMENTS
• Former writer for the Life & Style section of La Opinion and I------------ with Personal Column (4 years).
• Former Spokesperson for Garnier’s “The Cleaner Greener World Tour” in partnership with TerraCycle
• Director & Executive Producer of Miss Italy-California & Former titleholder of Miss California World, Miss Italy-USA for the Miss Italy contest produced by RAI
• Served on the board of the Italian Committee in Los Angeles
• Recognized as “Latin Woman of the Year” & “Prestigious Personality of the Year” by the media.