Pallas Hayes Resume
Marketing Communications
Location: Boston, MA, USA
School: Emerson College
Major: Marketing Communications

Pallas Hayes Resume

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Emerson College, ​Boston, MA
Bunker Hill Community College, ​Boston, MA: A.A. GPA 4.0
Syracuse University,​ Syracuse, NY: GPA 3.89
Lexington High School,​ Lexington, MA: GPA 3.87

Creative Director
Empower Trading Academy
2​019 - present
•​ Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences
• ​Build and review work of the creative team in the production of all web, print, and digital marketing collateral
• ​Develop internal marketing campaigns that translate marketing objectives across business units into creative strategies
• ​Analyze brand tracking, market trends, consumer needs, and the competitive landscape
• ​Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop future plans

Marketing Intern → Marketing Specialist
East Boston Neighborhood Health Center
2​018 - present
• Photograph people and events for print and social media marketing
• Enter and update information utilizing CRM software (Salesforce) to manage business relationships
• Work with department representatives to design and place advertisements for print, T.V., mail, and other campaigns
• Maintain, write, and edit marketing collateral including brochures, promotional items, newsletters, e-blasts, etc.
• Provide data entry and database support for Marketing, Public Relations, Development, etc.
• Conduct research to assist in marketing strategic planning and work with department heads on meeting growth goals

Marketing Assistant
William Raveis Real Estate, Mortgage, and Insurance
2016 - 2018
• Edit and design real estate marketing materials including brochures, pamphlets, posters, business cards, etc.
• Photograph, select, and edit real estate pictures to be displayed on Multiple Listing Service (MLS)
• Create personal marketing videos to showcase different aspects of available properties
• Work with real estate agent to create PowerPoint presentations for use during professional seminars
• Organize, sort, and deliver mass mailing to send to various clientele and other agents

• Photography published in ​East Boston Times-Free Press​, 2018
• Photography featured and published in Perception Magazine, 2017
• Third place in National K-12 Photography Contest, 2015
• Accepted into Alpha Kappa Mu Honors Society, 2018
• President’s List Recipient at Bunker Hill Community College, 2018
• Photography published in BHCC Literary Magazine, 2018
• Photography displayed at Cary Memorial Library, 2017
• Accepted into Commonwealth Honors Program, 2018
• Dean’s List Recipient at Syracuse University, 2017

• Director of Public Relations for Entrepreneurship Club, 2018 - 2019
• Secretary of Art and Design Club, 2018 - 2019
• Photographer and Photography Tutor, 2013 - present

• Proficient in Photoshop, Lightroom, Word, PowerPoint, Outlook, and Salesforce
• Punctual, adaptable, persistent, and great attention to detail
• American Red Cross CPR/AED and First Aid Certification
• Proficient in Spanish speaking, reading, and writing

Marketing, Communications, Design, Social Media, Advertising