Marketer
Marketer

Theodore Piercy
Cincinnati, OH 45231 Tel: [1]------------ Email: ------------


CERTIFICATIONS

Hubspot Inbound Social Media Marketing Certified Sep 2019

EXPERIENCE

Freelance Work, Cincinnati, OH Aug 2017 – Sep 2019
Social Media Manager
Led a team of 3 to create photographic content, social media copy, and posts for local businesses
Created business development and branding strategy for our business as well as clients’ brands

iChowDown, Athens, OH Feb 2019 – Sep 2019
Marketing Manager
Developed social media strategy for start-up app, resulting in first 250 followers
Utilized software system DeliverLogic; created backend items for the app including 15 menus and delivery options
Operated and marketed iChowDown as a marketing agency within a third-party delivery app, contributing to 5% returns
Interviewed, hired, and led team of 2 interns, resulting in successful completion of marketing project


Tip Whip, Athens, OH Apr 2018 – Jun 2019
Marketing Intern
Fused business development with social media marketing by conducting events and creating partnerships with local small businesses, major concerts, and events for advertising purposes, resulting in first 50 downloads
Spoke to audience of 100 attendees to advertise downloads and recruit new hires, leading to first 4 team members
Made decisions directly with CEO and other executive board members regarding target personae and prospecting strategies

Ohio University Men’s Rowing, Athens, OH Dec 2018 – May 2019
President
Created Marketing Team at OUMC and crafted an advertising campaign involving speeches, advertising copy, events, and partnerships with local businesses, resulting in team growth of 33%
Implemented social media marketing plan involving creating an official team Snapchat account and posting consistent content, producing 50 followers on Snapchat and growing
Managed all social media accounts utilizing the application Buffer, as well as Instagram Ads Manager, leading to increase in following and increased engagement of 30% with alumni, local businesses, and students

SEMINAR EXPERIENCE

Falls Communications, Cleveland OH Jan 4, 2019
Agency Boot Camp Attendee
Brainstormed marketing strategy involving branding theme, social media, and events for client Lyft to increase market share and convert users from competitor Uber at Ohio State’s campus

EDUCATION

Ohio University, Athens, OH 2015 – 2019
Bachelor of Science – Marketing | Minor – Spanish