Maria Aparicio
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Maria Aparicio

Maria Aparicio
701 SW 62nd Blvd, Gainesville, FL 32607, Gainesville, FL 32608 | ------------ |
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EDUCATION
University of Florida, Warrington College of Business 2018-Present
Bachelor of Arts in Business Administration Gainesville, FL
With Specialization in Mass Communication
• Minor: Mass Communication
• GPA:3.3

WORK EXPERIENCE
The Borgen Project June 2020 – August 2020 Public Relations and Marketing Intern Gainesville, FL
The Borgen Project is a non-profit organization that advocates for economic aid for impoverished communities through political activism and fundraising.
• Conducted social media market research to create a branding campaign which increased customer awareness and resulted in a targeted list for outreach.
• Developed social media skills by utilizing Instagram and Twitter to develop content for web-based messaging and outreach for influencers and celebrities to promote the organization.
• Organized informal focus group and questionnaires to gather feedback for market research of company website.
• Planned and implement a fundraising strategy, by creating promotional material, infographics, fliers, and print stories resulting in raising a total of $500 in donations.

Ulta Beauty May 2019 – August 2019
Sales Associate and Beauty Advisor Miami, FL
• Strategized to meet sales goals by converting 16 customers into rewards members weekly. Recognition from management for exceeding expectation.
• Supported store efforts by recruiting 4 customers to become Ulta credit card holders weekly. Resulted in increased sales and budget for store.
• Adapted and flexible to different tasks or assignments

LEADERSHIP & INVOLVEMENT
Latin American Women in Business at UF (LAWIB) August 2020–Present
Empower females in business majors with career and academic development workshops.
• Network with industry professionals to lean about business and communications jobs and functions.
• Participate as a mentor in professional development events to sharpen leadership skills and guide freshmen in business majors.
College Readiness And Advising For Minorities (CRAM) August 2020–Present
Provide resources and crucial information for minority High School students in preparedness for college.
• Developed leadership skills by proactively volunteering to teach and guide High School students though the college application process in order to develop students’ knowledge of the resources available to them.
• Planned curriculum and learning events, promoting a structured learning environment.

ADDITIONAL INFORMATION
Foreign Languages: Native fluency in Spanish, Intermediate in Italian
Awards & Recognition: Hispanic Scholarship Fund Scholar
Certificate: Introduction to Communications Solutions Certificate from the “YES Institute”, Focus: Advocates of Minorities and LGBT+ groups