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Latest Resume

BRIAN RUBIN
Contact Information

* Phone ?------------
* Email ? ------------

Summary

Expert in:
* Content generation, planning and execution
* On-site usability and SEO best practices, diagnosis and implementation
* Content management system installation, manipulation and implementation
* Learning new skills and adapting to new situations

Expert knowledge of:
* Various web programming languages
* Analytics and diagnosis platforms

Technical Skills





? HTML, CSS, JavaScript, PHP
? Search Engine Optimization (SEO)
? Google Analytics and Tag Manager
? WordPress and other CMS
? AMP template design
? Microsoft Office and Google Docs
? PC setup and installation




Business Skills





? System Operations Training
? Journalism
? Quality Control
? Account Management
? Customer Service





Professional Experience

Brian Rubin Consulting, Los Angeles, CA September 2011 - Present
Owner/Operator
A full-service independent organic SEO expert offering a variety of services.

* Designed and constructed an in-depth, yet easy-to-understand audit even non-technical
clients easily understood.
* Helped several clients improve their organic traffic with comprehensive yet straightforward
suggestions and actionable advice.

Wpromote, El Segundo, CA September 2011 ? July, 2019
SEO Manager/Senior SEO Developer
An Internet marketing firm specializing in SEO, PPC, SMO, small business services, and more.

* Successfully taught myself how to create WordPress templates, Google Apps scripts and
more.
* Helped hundreds of clients by creating comprehensive audits which found dozens of issues
that, when fixed, improved their website speed, spiderability and search engine value.
* Made client-facing managers more effective by helping them manage tags, implementation
of content, videos and more.
* Created full-blown SEO strategies for several new clients, as well as inheriting existing
clients and adapting to their existing strategies as a client-facing SEO Manager.
* Effectively managed several off-site writers building timely copy for all of my clients by
their deadlines.

Space Game Junkie, Los Angeles, CA August 2011 - Present
Owner/Operator
An online blog, podcast, YouTube channel and Steam curator covering space video games.

* Orchestrated a new brand which has gained over 7,000 subscribers on YouTube.
* Engineered a weekly podcast in which we talk to developers or cover relevant topics.
* Regularly planned and created video content based on new or classic games.

Freemont College, Los Angeles, CA September 2011
Instructor ? Search Engine Optimization
A local college with online and on-campus courses in business, health and marketing courses.

* Planned a lengthy and detailed course syllabus for a three-week course.
* Effectively taught the concepts of SEO to students completely new to it.

180Fusion, Ladera Ranch, CA April 2011 - September 2011
Freelance SEO Copywriter & Analyst
An SEO firm specializing in search engine optimization services for small businesses.

* Improved the client?s targeted keyword list via research, which brought in more traffic and
made a more effective SEO strategy.
* Aggressively edited existing content to make it more targeted towards my client's SEO
strategy, and wrote engaging new content in order to make client's website more
authoritative.

Busy Bee SEO, Los Angeles, CA __ _ April 2011 - September 2011
Freelance SEO Technician
An SEO firm specializing in helping small businesses achieve better rankings.

* Incorporated FTP, HTML coding and knowledge of server techniques to implement SEO
changes to client websites.
* Executed the successful diagnosis of client websites for SEO-related issues that needed to
be implemented.

The Phelps Group, Santa Monica, CA ___ April 2011 - September 2011
Freelance SEO Copywriter
An SEO and design firm specializing in creating, revising and optimizing websites.

* Created hundreds of aggressive and targeted titles and meta tags to help with client's
relaunch of an existing client website in a prescribed time period.





Image Works Communications, Woodland Hills, CA April 2011 - September 2011
Freelance SEO Copywriter & Analyst
An SEO and design firm specializing in creating, revising and optimizing websites.

* Yielded a targeted list of successful new keywords for their SEO campaign via focused,
knowledgeable research.
* Spearheaded the rewriting of client copy to make it more aggressive and SEO friendly.

Apollo Interactive, Culver City, CA July 2007 - Dec 2010
Search Program Manager
An interactive advertising agency that executes online media and Internet marketing initiatives
that deliver measurable business results for its clients.

* Wrote SEO copy for hundreds of pages of content on a wide variety of topics, including
window coverings, health insurance, auto insurance, eyewear and more.
* Successfully created and managed SEO projects for clients such as WellPoint, Smith and
Noble and Eye Care Centers of America, adding value to their existing brands and
increasing natural search engine traffic several times over.
* Successfully took on dozens of large projects involving content and link building and
finished them on time and on task.
* Used several analytical tools such as Google Webmaster Tools, SEO-Browser and others to
properly identify and diagnose SEO issues and came up with effective strategies.

Submit Express, Burbank, CA Feb 2005 ? May 2007
Search Engine Optimization Technician
An SEO firm that specialized in optimizing websites for small to medium sized businesses.

* Through successful optimization practices, put dozens of websites into the top ten of
Google, MSN and Yahoo for their desired keywords. Overall, created custom optimizations
for nearly 200 websites using HTML hand coding.
* Added value to several websites through the addition of content and better navigation.
* Efficiently worked with clients to find the best balance between style and substance in
regards to changing their website to be more SEO friendly.

Newsfactor Network, Woodland Hills, CA Aug 2004 ? Feb 2005
Temporary Editor
A technology journalism company specializing in web-based magazines covering a wide range
of technological and business-related subjects.

* Gathered syndicated news pieces for placement in Google News and Wrote news blurbs
and summaries for dozens of articles each day.

Netpaths Web Design, Torrance, CA July 2004 ? Aug 2004
Part-Time Web Development/Search Engine Optimization Consultant
An SEO firm specializing in helping businesses achieve better natural search engine rankings.

* Learned intermediate skills in SEO, web development, and Macintosh usage.

Education

West Chester University, West Chester, PA
Bachelor of Science, Elementary Education.
Brian Rubin
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