KTreankler Resume
Katherine E. Treankler
430 S. Bodin St. ------------
Hinsdale, IL 60521 ------------
Education
University of Wisconsin, Madison, Wisconsin December 2019
• Bachelor of Arts, major in Communication Arts (concentration in Radio-TV-Film) with certificate in Digital Studies. Cumulative GPA: 3.1/4.0
• Relevant coursework: Digital and Mass Communications, Communication and Public Opinion, Nature of Criticism, New Media and Society, Communication: Inquiry and Exposition, Survey of Contemporary Media, Digital Media Production, Intercultural Communications, Television and Film Studies
- Analyzed the impact of technology on social media campaigns and digital communication
- Produced three short films including writing, directing, filming, acting, and editing (Adobe Premier)
- Designed personal website integrating creativity, viewership knowledge, and skills in HTML/CSS coding
• Member of Public Relations Student Society of America and Sports Business clubs
• Proficient in Microsoft Office suite of applications including Excel, PowerPoint and Word
John Cabot University, Rome, Italy Spring 2016
Study Abroad Program
Work Experience
Blue Chip Marketing Worldwide, Northbrook, IL Summer 2016
Summer Intern
• Developed a comprehensive strategic marketing plan for On-Cor Foods, which included syndicated data analysis, in-store activation recommendations, and brand communication approaches. Findings were presented to senior management
• Created monthly category analyses for Pür water filtration systems including competitive activity, opportunity identification and mentions of Pür in news outlets/social media
• Pitched (via email and phone) to local print publications in small east coast markets on Procter and Gamble virtual reality viewer promotion for the Olympics campaign
Foundation for Madison’s Public Schools, Madison, WI Summer 2015
Communications Intern
• Authored the Summer 2015 newsletter and composed articles to be used in district-wide channels
• Crafted and executed a social media plan to attract and engage local corporations and community members
• Synthesized communications tools for upcoming events including invitations, biographies, and agendas
Sinclair Broadcast Group, Baltimore, MD Summer 2014
WBFF FOX 45, Intern
• Posted articles and updates on the news station’s Facebook page, Twitter, and website
• Wrote script for two segments that went on-air for the morning show
• Shadowed reporters on location, including NFL Baltimore Ravens minicamp
Leadership and Activities
Alpha Chi Omega Sorority, University of Wisconsin-Madison September 2013-May 2017
Risk Management Committee, Class Lead
• Designed and delivered presentations communicating safety standards to the entire chapter
• Supervised all social events to ensure safety of chapter members
Sisterhood Chair, Member of Non-Executive Board
• Spearheaded the creation of sorority-wide events to enhance the overall culture of the house
• Successfully organized ten events for 170 chapter members during a fourteen-month term
Public Relations Lead Philanthropy Committee
• Strengthened on-campus interest in Mr. Alpha Chi, our Fall fundraising event in 2013, 2014, and 2015
• Utilized social media (Facebook, Twitter, and Instagram) and personal selling to generate the largest donation campaign in event history in 2013
Humorology, University of Wisconsin-Madison September 2013-December 2014
Director and Cast Member
• Collaborated with two fraternities, as an eight-member team, to direct 100 students in a theatrical performance. Humorology is the largest non-profit student service organization on campus and in Wisconsin.
• Liaison between production team and the Humorology Executive Board to review progress and secure final approval of all production elements
Katherine E. Treankler
430 S. Bodin St. ------------
Hinsdale, IL 60521 ------------
Education
University of Wisconsin, Madison, Wisconsin December 2019
• Bachelor of Arts, major in Communication Arts (concentration in Radio-TV-Film) with certificate in Digital Studies. Cumulative GPA: 3.1/4.0
• Relevant coursework: Digital and Mass Communications, Communication and Public Opinion, Nature of Criticism, New Media and Society, Communication: Inquiry and Exposition, Survey of Contemporary Media, Digital Media Production, Intercultural Communications, Television and Film Studies
- Analyzed the impact of technology on social media campaigns and digital communication
- Produced three short films including writing, directing, filming, acting, and editing (Adobe Premier)
- Designed personal website integrating creativity, viewership knowledge, and skills in HTML/CSS coding
• Member of Public Relations Student Society of America and Sports Business clubs
• Proficient in Microsoft Office suite of applications including Excel, PowerPoint and Word
John Cabot University, Rome, Italy Spring 2016
Study Abroad Program
Work Experience
Blue Chip Marketing Worldwide, Northbrook, IL Summer 2016
Summer Intern
• Developed a comprehensive strategic marketing plan for On-Cor Foods, which included syndicated data analysis, in-store activation recommendations, and brand communication approaches. Findings were presented to senior management
• Created monthly category analyses for Pür water filtration systems including competitive activity, opportunity identification and mentions of Pür in news outlets/social media
• Pitched (via email and phone) to local print publications in small east coast markets on Procter and Gamble virtual reality viewer promotion for the Olympics campaign
Foundation for Madison’s Public Schools, Madison, WI Summer 2015
Communications Intern
• Authored the Summer 2015 newsletter and composed articles to be used in district-wide channels
• Crafted and executed a social media plan to attract and engage local corporations and community members
• Synthesized communications tools for upcoming events including invitations, biographies, and agendas
Sinclair Broadcast Group, Baltimore, MD Summer 2014
WBFF FOX 45, Intern
• Posted articles and updates on the news station’s Facebook page, Twitter, and website
• Wrote script for two segments that went on-air for the morning show
• Shadowed reporters on location, including NFL Baltimore Ravens minicamp
Leadership and Activities
Alpha Chi Omega Sorority, University of Wisconsin-Madison September 2013-May 2017
Risk Management Committee, Class Lead
• Designed and delivered presentations communicating safety standards to the entire chapter
• Supervised all social events to ensure safety of chapter members
Sisterhood Chair, Member of Non-Executive Board
• Spearheaded the creation of sorority-wide events to enhance the overall culture of the house
• Successfully organized ten events for 170 chapter members during a fourteen-month term
Public Relations Lead Philanthropy Committee
• Strengthened on-campus interest in Mr. Alpha Chi, our Fall fundraising event in 2013, 2014, and 2015
• Utilized social media (Facebook, Twitter, and Instagram) and personal selling to generate the largest donation campaign in event history in 2013
Humorology, University of Wisconsin-Madison September 2013-December 2014
Director and Cast Member
• Collaborated with two fraternities, as an eight-member team, to direct 100 students in a theatrical performance. Humorology is the largest non-profit student service organization on campus and in Wisconsin.
• Liaison between production team and the Humorology Executive Board to review progress and secure final approval of all production elements