Katherine DiRocco Resume
Katherine DiRocco
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745 Washington St, Bedford, OH
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------------/in/katherine-dirocco/
EDUCATION
University of Dayton Dayton, OH
Bachelor of Science in Business Administration, Marketing, 3.4 GPA : May 2013 – June 2020
•Business in Rome, Study Abroad: faculty led immersion program to develop understanding of cultural considerations when working in a foreign marketplace, the European business landscape, and complexity of exchange rate policy in EU.
•Business Experience in San Francisco & Silicon Valley Program: an experiential learning program providing opportunities for students to connect with and learn from University of Dayton alumni leaders and company managers in professional settings across the Silicon Valley
Kappa Delta, Theta Delta Chapter - Dayton, OH
Vice President of Finance : May 2018 –Present
•Business Management: Manage and balance $100,000 annual budget across 40+ university & chapter programs including philanthropic efforts, new member recruitment, and chapter-led community events.
•Program Management: Lead financial accounting effort of due collection schedule across 100+ member organization
University of Dayton - Dayton, OH
Marketing Committee Student Board, Promotional Chair : January 2019 –Present
•Event Marketing: Enhance awareness, drive interest, and increase engagement of University sponsored events through University of Dayton social media and on-campus marketing channels.
•Product Development: Responsible for designing, sourcing and distribution of promotional items on behalf of the University of Dayton across 10,000+ student population within University guidelines.
EXPERIENCE
IT Exchange Net - Cleveland, OH
Marketplace for the Microsoft & Salesforce partner network seeking merger or acquisition (M&A) May 2019 – August 2019
Marketing Associate Intern
•Campaign Management: Developed new content and activation campaign for the IT Exchange Net’s marketplace to explain how it’s offering works to match buyers and sellers of IT-enabled businesses through the M&A process; campaign led to increase in user engagement by over 500%.
•Executive Engagement: Partnered with IT Exchange Net executives to refine its target market, develop new marketing campaign, and implement a streamlined web user interface for its online marketplace and primary business channel.
Kennedy Union at University of Dayton - Dayton, OH
Primary community center for entire University of Dayton : April 2019 – Present
Operations Associate
•Project Management: Manage operations and build customer satisfaction for events held at the Kennedy Union through event preparation, technical set-up, on-site troubleshooting for in-progress events.
Camp Christopher - Akron, OH
Non-profit organization and preeminent traditional summer camp of Northeast Ohio : June 2016 – August 2018
Resident Counselor
•Program Management: Planned, lead, and implemented 10+ core and non-core immersion programs and experiences for children and adolescents aged 5 to 16.
•Mentorship: Responsible for maintaining general safety, development, personal growth and skill achievement of approximately 20 co-educational participants ranging from multiple days to weeks.
Additional Certifications:
LinkedIn Certifications: Building Mobile Presence with Instagram Business Tools, Ad Policies for Content Creative and Targeting, Brand Safety Across the Facebook Family of Apps and Services
Google Certifications: AdWords Fundamentals and Analytics
HubSpot Certifications: Inbound Marketing & Sales, Email Marketing, and Social media
Katherine DiRocco
------------
745 Washington St, Bedford, OH
------------
------------/in/katherine-dirocco/
EDUCATION
University of Dayton Dayton, OH
Bachelor of Science in Business Administration, Marketing, 3.4 GPA : May 2013 – June 2020
•Business in Rome, Study Abroad: faculty led immersion program to develop understanding of cultural considerations when working in a foreign marketplace, the European business landscape, and complexity of exchange rate policy in EU.
•Business Experience in San Francisco & Silicon Valley Program: an experiential learning program providing opportunities for students to connect with and learn from University of Dayton alumni leaders and company managers in professional settings across the Silicon Valley
Kappa Delta, Theta Delta Chapter - Dayton, OH
Vice President of Finance : May 2018 –Present
•Business Management: Manage and balance $100,000 annual budget across 40+ university & chapter programs including philanthropic efforts, new member recruitment, and chapter-led community events.
•Program Management: Lead financial accounting effort of due collection schedule across 100+ member organization
University of Dayton - Dayton, OH
Marketing Committee Student Board, Promotional Chair : January 2019 –Present
•Event Marketing: Enhance awareness, drive interest, and increase engagement of University sponsored events through University of Dayton social media and on-campus marketing channels.
•Product Development: Responsible for designing, sourcing and distribution of promotional items on behalf of the University of Dayton across 10,000+ student population within University guidelines.
EXPERIENCE
IT Exchange Net - Cleveland, OH
Marketplace for the Microsoft & Salesforce partner network seeking merger or acquisition (M&A) May 2019 – August 2019
Marketing Associate Intern
•Campaign Management: Developed new content and activation campaign for the IT Exchange Net’s marketplace to explain how it’s offering works to match buyers and sellers of IT-enabled businesses through the M&A process; campaign led to increase in user engagement by over 500%.
•Executive Engagement: Partnered with IT Exchange Net executives to refine its target market, develop new marketing campaign, and implement a streamlined web user interface for its online marketplace and primary business channel.
Kennedy Union at University of Dayton - Dayton, OH
Primary community center for entire University of Dayton : April 2019 – Present
Operations Associate
•Project Management: Manage operations and build customer satisfaction for events held at the Kennedy Union through event preparation, technical set-up, on-site troubleshooting for in-progress events.
Camp Christopher - Akron, OH
Non-profit organization and preeminent traditional summer camp of Northeast Ohio : June 2016 – August 2018
Resident Counselor
•Program Management: Planned, lead, and implemented 10+ core and non-core immersion programs and experiences for children and adolescents aged 5 to 16.
•Mentorship: Responsible for maintaining general safety, development, personal growth and skill achievement of approximately 20 co-educational participants ranging from multiple days to weeks.
Additional Certifications:
LinkedIn Certifications: Building Mobile Presence with Instagram Business Tools, Ad Policies for Content Creative and Targeting, Brand Safety Across the Facebook Family of Apps and Services
Google Certifications: AdWords Fundamentals and Analytics
HubSpot Certifications: Inbound Marketing & Sales, Email Marketing, and Social media