Julieta Leal Martinier Resume
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Location: Houston, TX, USA
School: Rey Juan Carlos University
Major: MBA

Julieta Leal Martinier Resume

JULIETA LEAL MARTINIER
3788 Richmond Ave Apt. 1420 Houston, TX 77046. · ------------
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Experienced senior buyer and freelancer with a demonstrated history of working in the apparel and fashion industry. Skilled in trend analysis, luxury goods, financial planning, retail, inventory management, and e-commerce. Strong professional with an MBA and a Master in International Trade. Accomplished strategic partner with extensive experience in customer experience, digital marketing, and contract analyst.

EXPERIENCE
MAY 2019 – PRESENT
CLIENT SERVICES SPECIALITS, BERGDORF GOODMAN – NEW YORK, NY
• Resolving customer complaints, provide appropriate solutions and alternatives
• Training new associates on proper store procedures
• Maintaining efficient inventory levels and managed outside purchasing/returns for the department

JANUARY 2018– MAY 2019
SENIOR BUYER, GAROTA – MIAMI, FL
• Analyzed category performance and analytical development of the team
• Developed and lead weekly, monthly, and annual buying, planning and marketing reviews
• Created strategic growth plans for stores to hit monthly targets
APRIL 2013 – MAY 2019
FREELANCER CONSULTANT
• Developed and managed digital and social platforms to drive business objectives, recommended budget allocations, established digital marketing mix strategies and determine proper metrics and KPI’s
• Strategic development and deployment of marketing and CRM strategies in line with OGSM
• Plan, create and manage content across multiple channels online and offline
• Lead E-Commerce business including management and evaluation of current platforms as well as identification of best-in-class solution of emerging businesses
• Timely preparation, drafting, review and negotiation of a high volume of contracts and other related documents, including but not limited to master agreements, service agreements, supply agreements, consulting agreements, procurement and other legal documents
• Worked in conjunction with managers and CEOs to develop and deploy best practices for negotiation tactics
JANUARY 2016 – JANUARY 2018
BUYER, GAROTA – MARACAIBO, VENEZUELA
• Attended tradeshows and showrooms, introducing new designers per season; negotiated prices, quantities, and delivery fulfillment time-scales
• Coordinated marketing and creative teams to strategize web/email placement of brands
• Produced department specific P&L reports and revenue forecasts ensuring the collection is compelling and commercially viable

JANUARY 2015 – NOVEMBER 2015
ASSISTANT BUYER, EL CORTE INGLES – MADRID, SPAIN
• Collected reviewed and analyzed financial data, ensuring accuracy for strategic growth
• Developed creative and compelling merchandise displays and marketing strategy increasing site traffic and sales
• Communicated weekly with sales representatives, adjusting current and future orders, and placed fill-in orders

OCTOBER 2012 – DECEMBER 2014
MERCHANDISER, LOEWE – MADRID, SPAIN
• Maintained open to buy report and delivery log, ensuring optimum inventory turns
• Reviewed, processed, and tracked monthly replenishment orders
• Ensured timely delivery of merchandise through consistent, concise communication

EDUCATION
JULY 2015
MASTER IN MANAGEMENT, REY JUAN CARLOS UNIVERSITY
NOVEMBER 2014
MBA, EUDE, ESCUELA EUROPEA DE DIRECCION Y EMPRESA
NOVEMBER 2014
MASTER IN INTERNATIONAL TRADE, EUDE, ESCUELA EUROPEA DE DIRECCION Y EMPRESA
JULY 2012
BACHELOR’S DEGREE IN LAW, RAFAEL URDANETA UNIVERSITY

CERTIFICATION
• Retail and Omni-channel Management, Dartmouth College (2020)
• Retail Industry Fundamentals, Dartmouth College (2020)
• Fashion Industry Essentials, Parsons (2020)
• Fashion Styling and Image Making, Lucinda Chambers for Business of Fashion (2019)
• Fashion Buying and Merchandising, London College of Fashion (2019)
• The Art and Science of Buying and Merchandising, Business of Fashion (2019)
• Luxury Fashion Marketing, London College of Fashion (2018)
• Fashion Buying, Istituto Marangoni (2017)
• Fashion Business Basics Course, Business of Fashion (2017)
• Store Design, Visual Merchandising and Shopper Marketing, Iversity (2015)
SKILLS

• Languages: English, Spanish, French.
• Purchasing expertise
• Negotiating
• Budgeting
• Pricing and allocation
• MS Office/Excel/Word
• SAP
• HubSoft
• NuOrder
• Aurus



VOLUNTEER EXPERIENCE
Hospital de Niños con Cancer (Hospital for Kids with Cancer), Maracaibo, Venezuela 2004 – 2012.

merchandising, buying, ecommerce, crm, digital marketing, marketing, buyer, merchandiser