John L. Watkins
Redford, MI 48239
Jan. 24, 2020
Your Script Produced!
Dear Human Resource Manager
I am responding with great interest to the position you posted at ------------ for
a Graphic Designer. I’m impressed with Your Script Produced! and it’s competition goal of helping others be successful.” I’d like to be a recipient of “one shot, one opportunity” also!
Most recently, my responsibilities as an Image Coordinator for a Global Higher Ed and K-12 Educational Publisher required the use of project and time management skills; detail-oriented quality and accuracy of image and brand guidelines; image scanning and production, managing and archiving of digital assets and working with creative teams to support engaging, compelling visual storytelling.
As a graphic designer I'm very experienced at creative problem solving with an innovative vision able to take multiple design projects (advertising, collateral and logo design) from concepts to execution while working within timeframe and budget. I’m skilled in Adobe Creative Suite, Microsoft Office and am very versatile in photo retouching/image manipulation. Also, I’m
quite comfortable in a fast-paced, deadline-driven environment.
Working as a free-lance artist, I have developed excellent relationship skills used in working with clients and print vendors and collaborating with both internal and external project teams.
I believe this range of experience, along with having a “client centered” mindset, makes me a great choice for your consideration.
Please let me know if you would like to see printed samples of my design work. We can arrange for a portfolio presentation or you can view them @ ------------.
Thank you for your consideration, and I look forward to the opportunity to discuss how my passion and creativity can join with Your Script Produced! as you help discover, launch and provide a platform dedicated to “giving a shot to those so creative, that Hollywood refused to.”
John L. Watkins
John L. Watkins
Redford, MI 48239
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Graphic Design Professional
Accomplished in Graphic Design, Photo Image Production and Digital Assets Management
Practiced design professional well-seasoned in the publishing, advertising and marketing communities.
A heart with a service-oriented attitude, a design eye towards persuasive visuals and an ear attuned
to the requirements of design execution while working within timeline and budget. Efficient at influencing superior client relationships, managing multiple projects and timelines, collaborating
with print product vendors and project teams and meeting critical deadlines. Skilled in Adobe Creative Suite and Microsoft Office along with proven experience with execution of advertising and marketing promotions, brand guidelines, managing digital assets, color/typography, pdf/file handling and exceptional knowledge of photo editing approaches.
Cengage Learning, Southfield, MI October 2008 – April 2019
Coordinated production and delivery of image content to support Higher Ed and K-12 Editorial.
● Exceeded expectations (98% prior to due dates) of in-house graphic image request significantly
reducing Composition plate costs for imaging work; managed digital assets archiving.
● Saved outsourcing costs managing the return of SATA children and young adult series in-house
(after business unit restructuring) included scanning/formatting of book covers/jackets to files.
● Created a “No Cost” replacement for image preview/archive software (in collaboration with IT technician) replacing app that was no longer compatible with platform hardware and servers.
● Reduced the cost for re-selection/replacement of images by providing graphic support (image selection) helping stakeholders better manage image work timelines and.
● Improved stakeholder communications and interactions as a result of completing training (Creating Mutual Values) and (Crucial Confrontations) workshops.
● Recipient of Outstanding Performance (company-wide award), Encore ‘Ovation’ (business unit
nominations) and numerous Bravos (stakeholder nominations).
The Creative Group, Southfield, MI January 2007 – October 2008
Inside contractor support for Product Design Art Directors and Content Image Coordinator.
● Produced the book cover updates/rebranding for re-print using branding standards,
manage pdf file review/transfer to printers and related graphic support for Art Directors.
● Improved delivery timelines with in-house design and production of cd/case labels
and the visual continuity of Electronic Database Products for Manufacturing Buyer.
● Reduced imaging work delivery timelines for Image Coordinator through in-house scanning/editing/retouching photos & images in-house saving outsourcing cost.
ADDITIONAL RELEVANT EXPERIENCE
Kelly Services, Southfield, MI
Delivered high client satisfaction (Verizon) as Customer Service call-center agent with Minacs on their Verizon Wireless program.
Riegner & Associates, Southfield, MI
Increased customer approval in creating successful original designs (from concept ‘comps’ to ‘print-ready’ delivery) and worked with customers on their marketing, promotional and advertising campaigns.
Trader Publishing, Livonia, MI
Enhanced products with design/layout/modification of customer advertisements for various Trader publications. Added value in production management of files for electronic distribution to the printers.
Southeast Missouri State University
Bachelor of Science in Art
Adobe CC Products (InDesign, PhotoShop, Illustrator & Acrobat)
Microsoft Office Products (Word, PowerPoint, Excel)