JHarrison
JERUSS HARRISON
San Fransisco, CA
DIGITAL MARKETER ? SOCIAL MEDIA MANAGER ? COMMUNITY MANAGER
Content Strategy ? Copywriting ? Community Engagement
A dynamic, creative Digital Marketer highly regarded for executing cutting-edge, end-to-end digital marketing plans that seamlessly and subtly guide prospects and customers through each point of the customer journey. Known for creating innovative digital content strategies and captivating copy that exponentially increases revenue, brand awareness, and engagement. Effectively utilize competitive analysis, market research, and statistical surveys to assess business plans and provide solutions that foster growth and increase productivity. Complete complex projects and deliver on time, under budget, and above all expectations.
SELECTED HIGHLIGHTS
? Created and delivered high-performing, new company tagline for Fawdel Inc. within the first 5 days of joining the company.
? Slashed customer acquisition cost for Facebook ads by 61% (greatly outperforming the external ad agency hired by Fawdel Inc.)
? Ranked Elite Apprenticeships at number 1 in Google search for top 3 keywords within first 4 weeks of joining the company.
? Grew Instagram engagement by 1500% in 1 week and grew total Instagram followers by 10% in 3 weeks at B------------ through comprehensive revamp of digital growth strategy.
? Boosted new driver and new passenger total acquisition by 26% at Lyft through in-depth market research and execution of custom-tailored online and offline marketing campaigns.
CORE COMPETENCIES
? Brand Strategy ? Website Optimization ? Content Strategy
? Brand Management ? Keyword Strategy & Research ? Digital Community Management
? Target Market Research ? Backlinking Strategy & Research ? CRM
? Competitive Analysis ? Facebook/Instagram Advertising ? Social Media Automation
? Analytics & Metrics Reporting ? Google Advertising ? Email Marketing
PROFESSIONAL EXPERIENCE
F------------ ? San Francisco, CA ? 2018 � Current
Digital Marketing Manager/Head of Growth
? Created and delivered high-performing, new company tagline for Fawdel Inc. within the first 5 days of joining the company.
? Slashed customer acquisition cost for Facebook ads by 61% (greatly outperforming the external ad agency hired by Fawdel Inc.)
? Exploded Facebook page engagement by 798%, video views, by 736%, page likes by 186%, and page followers by 163% within 28 days.
? Created and edited Techcrunch sales video funnel in 3 days which generated 80+ leads in 6 hours at Techcrunch 2018.
? Won dozens of customers from directly competing businesses via social listening, community management, and customer relations strategy.
EliteA------------ ? San Francisco, CA ? 2018 � Current
Digital Marketing Executive
? Ranked Elite Apprenticeships at number 1 in Google search for top 3 keywords within first 4 weeks of joining the company.
? Inserted live web chat service throughout company website which secured first business client for the company within 3 days.
? Acquired 5,000+ targeted Facebook likes and 5000+ targeted followers in 3 days via Facebook like campaign.
? Created B2B and B2C branding/explainer videos and wrote all of the copy. Videos boosted website engagement by 22%
? Hosted streaming Q&A events via Facebook Live and Instagram Live.
B------------ ? Milpitas, CA ? 2016 � 2017
Social Media Manager/Community Manager
? Grew Instagram engagement by 1500% in 1 week and grew total Instagram followers by 10% in 3 weeks through comprehensive revamp of digital growth strategy.
? Secured working relationships with some of the biggest influencers in our industry through social media outreach campaigns.
? Hosted both live and recorded video broadcasts through Facebook which drove up user engagement by 32%
ADDITIONAL CREDENTIALS
TECHNICAL SKILLS Microsoft Office (Word, Excel, PowerPoint, Outlook), Google Suite, Dropbox, Google Analytics, Mixpanel, Cyfe, Wordpress, Clickfunnels, Thrive Themes, XFunnels, Sprout, Buffer, Canva (Graphic Design), SEMRush, SpyFu, Yoast, BriefcaseHQ, Olark, Hello Bar, MassPlanner, Heepsy, ActiveCampaign, Mailchimp, Facebook Business Manager, Facebook Ads, Google Ads, Tag Management (Google Tag Manager, UTM.io, etc.), Superphone, Outsourcing (Fiverr, Upwork, ELance, etc.), Buzzsumo, Instagram, Facebook, Twitter, Snapchat, Pinterest, Instagram Insights, Facebook Insights, Buffer, Tweetdeck, Avid ProTools, Propellerhead Reason, Reaper, Sony Vegas, Adobe Premiere, Adobe Soundbooth, Adobe Audition, Windows, OSX, Android, iOS, FileZilla, HTML
HONORS & AWARDS ? 16 digital marketing and content-related certifications and awards from numerous noteworthy institutions such as Digital Marketer, General Assembly, Khan Academy, and The Creative Group/Robert Half
PROFESSIONAL DEVELOPMENT
Ryan Deiss' �Authority ROI Course� / Daniel Taylor's �Marketing Magic Course� / Daniel Taylor's �P2P Marketing Course� / John Limbocker's �SEO Bootcamp Course� and �SEO Dominator's Club� / Strategic Selling (AIDA Formula, FUJI Principle, 25 Cognitive Biases, SEE Factor, etc.) / Tai Lopez�s �MBA Business Course� / Tai Lopez�s �Purple Belt Business Course�
ORGANIZATIONS ? Internet Marketing Association: Digital Marketing
? SoDA - The Digital Society
? Badass Marketers And Founders
VOLUNTEERING EXPERIENCE ? TaskRabbit 4 Good (TR4G) Charity
? Wardrobe for Opportunity
? Roxy Theater San Francisco
? Annual 80+ Senior Citizens of Concord event
INTERESTS New Technologies, Day Trading, Forex, Crypto Currency, Creative Writing, Songwriting, Music Production, Video Editing, Boxing, Mixed Martial Arts, Acting, Modeling, Hosting, Fitness, Wellness, Olympic Lifting, Power Lifting, Bodybuilding, Track & Field, Sprinting, Football, Basketball, Baseball, Softball, Frisbee, Skating, Traveling, Business, Trading, Investing, Videography, Live Music
Detailed Professional References Available upon Request
? ? ?
JERUSS HARRISON
San Fransisco, CA
DIGITAL MARKETER ? SOCIAL MEDIA MANAGER ? COMMUNITY MANAGER
Content Strategy ? Copywriting ? Community Engagement
A dynamic, creative Digital Marketer highly regarded for executing cutting-edge, end-to-end digital marketing plans that seamlessly and subtly guide prospects and customers through each point of the customer journey. Known for creating innovative digital content strategies and captivating copy that exponentially increases revenue, brand awareness, and engagement. Effectively utilize competitive analysis, market research, and statistical surveys to assess business plans and provide solutions that foster growth and increase productivity. Complete complex projects and deliver on time, under budget, and above all expectations.
SELECTED HIGHLIGHTS
? Created and delivered high-performing, new company tagline for Fawdel Inc. within the first 5 days of joining the company.
? Slashed customer acquisition cost for Facebook ads by 61% (greatly outperforming the external ad agency hired by Fawdel Inc.)
? Ranked Elite Apprenticeships at number 1 in Google search for top 3 keywords within first 4 weeks of joining the company.
? Grew Instagram engagement by 1500% in 1 week and grew total Instagram followers by 10% in 3 weeks at B------------ through comprehensive revamp of digital growth strategy.
? Boosted new driver and new passenger total acquisition by 26% at Lyft through in-depth market research and execution of custom-tailored online and offline marketing campaigns.
CORE COMPETENCIES
? Brand Strategy ? Website Optimization ? Content Strategy
? Brand Management ? Keyword Strategy & Research ? Digital Community Management
? Target Market Research ? Backlinking Strategy & Research ? CRM
? Competitive Analysis ? Facebook/Instagram Advertising ? Social Media Automation
? Analytics & Metrics Reporting ? Google Advertising ? Email Marketing
PROFESSIONAL EXPERIENCE
F------------ ? San Francisco, CA ? 2018 � Current
Digital Marketing Manager/Head of Growth
? Created and delivered high-performing, new company tagline for Fawdel Inc. within the first 5 days of joining the company.
? Slashed customer acquisition cost for Facebook ads by 61% (greatly outperforming the external ad agency hired by Fawdel Inc.)
? Exploded Facebook page engagement by 798%, video views, by 736%, page likes by 186%, and page followers by 163% within 28 days.
? Created and edited Techcrunch sales video funnel in 3 days which generated 80+ leads in 6 hours at Techcrunch 2018.
? Won dozens of customers from directly competing businesses via social listening, community management, and customer relations strategy.
EliteA------------ ? San Francisco, CA ? 2018 � Current
Digital Marketing Executive
? Ranked Elite Apprenticeships at number 1 in Google search for top 3 keywords within first 4 weeks of joining the company.
? Inserted live web chat service throughout company website which secured first business client for the company within 3 days.
? Acquired 5,000+ targeted Facebook likes and 5000+ targeted followers in 3 days via Facebook like campaign.
? Created B2B and B2C branding/explainer videos and wrote all of the copy. Videos boosted website engagement by 22%
? Hosted streaming Q&A events via Facebook Live and Instagram Live.
B------------ ? Milpitas, CA ? 2016 � 2017
Social Media Manager/Community Manager
? Grew Instagram engagement by 1500% in 1 week and grew total Instagram followers by 10% in 3 weeks through comprehensive revamp of digital growth strategy.
? Secured working relationships with some of the biggest influencers in our industry through social media outreach campaigns.
? Hosted both live and recorded video broadcasts through Facebook which drove up user engagement by 32%
ADDITIONAL CREDENTIALS
TECHNICAL SKILLS Microsoft Office (Word, Excel, PowerPoint, Outlook), Google Suite, Dropbox, Google Analytics, Mixpanel, Cyfe, Wordpress, Clickfunnels, Thrive Themes, XFunnels, Sprout, Buffer, Canva (Graphic Design), SEMRush, SpyFu, Yoast, BriefcaseHQ, Olark, Hello Bar, MassPlanner, Heepsy, ActiveCampaign, Mailchimp, Facebook Business Manager, Facebook Ads, Google Ads, Tag Management (Google Tag Manager, UTM.io, etc.), Superphone, Outsourcing (Fiverr, Upwork, ELance, etc.), Buzzsumo, Instagram, Facebook, Twitter, Snapchat, Pinterest, Instagram Insights, Facebook Insights, Buffer, Tweetdeck, Avid ProTools, Propellerhead Reason, Reaper, Sony Vegas, Adobe Premiere, Adobe Soundbooth, Adobe Audition, Windows, OSX, Android, iOS, FileZilla, HTML
HONORS & AWARDS ? 16 digital marketing and content-related certifications and awards from numerous noteworthy institutions such as Digital Marketer, General Assembly, Khan Academy, and The Creative Group/Robert Half
PROFESSIONAL DEVELOPMENT
Ryan Deiss' �Authority ROI Course� / Daniel Taylor's �Marketing Magic Course� / Daniel Taylor's �P2P Marketing Course� / John Limbocker's �SEO Bootcamp Course� and �SEO Dominator's Club� / Strategic Selling (AIDA Formula, FUJI Principle, 25 Cognitive Biases, SEE Factor, etc.) / Tai Lopez�s �MBA Business Course� / Tai Lopez�s �Purple Belt Business Course�
ORGANIZATIONS ? Internet Marketing Association: Digital Marketing
? SoDA - The Digital Society
? Badass Marketers And Founders
VOLUNTEERING EXPERIENCE ? TaskRabbit 4 Good (TR4G) Charity
? Wardrobe for Opportunity
? Roxy Theater San Francisco
? Annual 80+ Senior Citizens of Concord event
INTERESTS New Technologies, Day Trading, Forex, Crypto Currency, Creative Writing, Songwriting, Music Production, Video Editing, Boxing, Mixed Martial Arts, Acting, Modeling, Hosting, Fitness, Wellness, Olympic Lifting, Power Lifting, Bodybuilding, Track & Field, Sprinting, Football, Basketball, Baseball, Softball, Frisbee, Skating, Traveling, Business, Trading, Investing, Videography, Live Music
Detailed Professional References Available upon Request
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