Jade Fryer
Jade Briana Fryer 1661 Baldwin Park Drive Tallahassee, FL 32304 ------------ | ------------ | ------------
EDUCATION Florida Agricultural and Mechanical University, Tallahassee, FL 3.81/4.0 GPA Bachelor of Science in Management Anticipated Graduation: May 2021
WORK EXPERIENCE Appleseed Consulting Marketing Intern Atlanta, Georgia May 2018 - August 2018 · Created, curated and published relevant content, in alignment with company editorial calendar, resulting in growth of existing Twitter (44%) and Facebook (26%) audiences · Produced a video advertisement to promote public speaking opportunity, resulting in over 4500 views across social platforms · Developed social media strategy that helped lead 562 new users to company website, viewing 1,746 pages over three months · Designed branded graphical layouts for three product offerings, inclusive of promotional landing pages and playbook design SightsSet Consulting Marketing Intern Atlanta, Georgia June 2017- August 2017 · Developed and executed the social media strategy; Curated daily content from various sources to leverage on the company’s social media platforms; Increased post engagement by 100%.; Managed the bi-weekly creation and distribution of digital media. · Facilitated bi-weekly meetings with potential vendors and business leaders to assess strategic partnership opportunities MyndMatters Publishing Marketing Intern Atlanta, Georgia June 2017- August 2017 · Produced a signature component for a client’s new book, The ME Journal. The custom graphic is being used on the website, in digital media, and in all print editions. · Co-authored the company’s 2017-18 strategic marketing and communication plan and designed 15 custom marketing pieces for the campaign. · Fashioned a streamline process for receiving feedback from previous clients and use the information to create 5 new case studies which provide social proof and credibility for the brand. · Developed and executed the company’s social media strategy by curating daily content from various sources to leverage on the company’s social media platforms; Increased page views by 57%. · Authored the company’s first client handbook by compiling, organizing, and formatting pieces of information and filtering it down to a clear and concise message: to reduce anxiety for new clients and client onboarding inefficiencies for the company. · Facilitated two client website projects (------------ and ------------) by coordinating between the clients and the developer, overseeing the timelines, and ensuring the final output’s alignment to the visions and objectives.
LEADERSHIP AND AFFILIATIONS FAMU National Pan-Hellenic Council President Tallahassee, Florida December 2018-Present Delta Sigma Theta Sorority, Incorporated Frenchtown Explosion Committee Chair, Publicity Committee Chair Tallahassee, Florida April 2018-Present Journey Magazine Co-Art Director Tallahassee, Florida January 2018-May 2018 SBIconic Director of Creative Design, Vice President Tallahassee, Florida November 2017-May 2018 National Society of Collegiate Scholars Member Tallahassee, Florida October 2017-Present National Council of Negro Women Member Tallahassee, Florida October 2017-Present Sophomore Class Cabinet Activities Committee Chair Tallahassee, Florida May 2017-March 2018 FAMU’s First Year Experience (FYE) Peer Mentor Program Peer Mentor, Program Assistant Tallahassee, Florida January 2017-Present
SKILLS AND ACHIEVEMENTS · Kao Case Study Winner 2019 · Dean’s List · PrintED Industry Certified in Advertising and Design & Graphic Communications · Proficient in Adobe Illustrator, InDesign, and Photoshop
Jade Briana Fryer 1661 Baldwin Park Drive Tallahassee, FL 32304 ------------ | ------------ | ------------
EDUCATION Florida Agricultural and Mechanical University, Tallahassee, FL 3.81/4.0 GPA Bachelor of Science in Management Anticipated Graduation: May 2021
WORK EXPERIENCE Appleseed Consulting Marketing Intern Atlanta, Georgia May 2018 - August 2018 · Created, curated and published relevant content, in alignment with company editorial calendar, resulting in growth of existing Twitter (44%) and Facebook (26%) audiences · Produced a video advertisement to promote public speaking opportunity, resulting in over 4500 views across social platforms · Developed social media strategy that helped lead 562 new users to company website, viewing 1,746 pages over three months · Designed branded graphical layouts for three product offerings, inclusive of promotional landing pages and playbook design SightsSet Consulting Marketing Intern Atlanta, Georgia June 2017- August 2017 · Developed and executed the social media strategy; Curated daily content from various sources to leverage on the company’s social media platforms; Increased post engagement by 100%.; Managed the bi-weekly creation and distribution of digital media. · Facilitated bi-weekly meetings with potential vendors and business leaders to assess strategic partnership opportunities MyndMatters Publishing Marketing Intern Atlanta, Georgia June 2017- August 2017 · Produced a signature component for a client’s new book, The ME Journal. The custom graphic is being used on the website, in digital media, and in all print editions. · Co-authored the company’s 2017-18 strategic marketing and communication plan and designed 15 custom marketing pieces for the campaign. · Fashioned a streamline process for receiving feedback from previous clients and use the information to create 5 new case studies which provide social proof and credibility for the brand. · Developed and executed the company’s social media strategy by curating daily content from various sources to leverage on the company’s social media platforms; Increased page views by 57%. · Authored the company’s first client handbook by compiling, organizing, and formatting pieces of information and filtering it down to a clear and concise message: to reduce anxiety for new clients and client onboarding inefficiencies for the company. · Facilitated two client website projects (------------ and ------------) by coordinating between the clients and the developer, overseeing the timelines, and ensuring the final output’s alignment to the visions and objectives.
LEADERSHIP AND AFFILIATIONS FAMU National Pan-Hellenic Council President Tallahassee, Florida December 2018-Present Delta Sigma Theta Sorority, Incorporated Frenchtown Explosion Committee Chair, Publicity Committee Chair Tallahassee, Florida April 2018-Present Journey Magazine Co-Art Director Tallahassee, Florida January 2018-May 2018 SBIconic Director of Creative Design, Vice President Tallahassee, Florida November 2017-May 2018 National Society of Collegiate Scholars Member Tallahassee, Florida October 2017-Present National Council of Negro Women Member Tallahassee, Florida October 2017-Present Sophomore Class Cabinet Activities Committee Chair Tallahassee, Florida May 2017-March 2018 FAMU’s First Year Experience (FYE) Peer Mentor Program Peer Mentor, Program Assistant Tallahassee, Florida January 2017-Present
SKILLS AND ACHIEVEMENTS · Kao Case Study Winner 2019 · Dean’s List · PrintED Industry Certified in Advertising and Design & Graphic Communications · Proficient in Adobe Illustrator, InDesign, and Photoshop