Experienced Leader
QUALIFICATIONS
• Experience in leading and delivering visual design projects with strong graphic design requirements
• Proficiency in identifying project scopes and determining the resources needed for completion
• Excellent writing capabilities merged with a passion for strategic and corporate communications
• Advanced knowledge of the Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Dreamweaver
EXPERIENCE
SRC, Inc., Syracuse, New York 2015-2019
Senior Specialist, Corporate Communications
• Lead the design and creation of marketing materials, including logos, websites, brochures, and digital ads, from concept to completion.
• Manage creative video production, including developing storyboards, shooting, producing, and editing videos that resulted in thousands of views on YouTube.
• Perform enhanced editing techniques such as: art-directing photoshoots of products, removing defects and color correcting when necessary.
• Work with internal customers, subject matter experts, and the marketing team to develop and manage projects related to corporate marketing
• Oversee the production of advertising and marketing materials including negotiating with and selecting vendors, conducting press checks and managing budgets.
• Manage corporate brand by establishing brand guidelines and ensuring that all materials adhere to the standards for consistency.
• Develop several websites for both internal and external customers while making sure the development of copy, color choices, functionality and ease of use for the end user are achieved.
• Direct executive leadership team through live, web-streaming broadcasts focused on informing employee population of current business standings.
• Coordinate and connect middle and high school students to engineers and scientists by planning day-long outreach programs throughout the school year and for more than 1000 central New York students.
• Key Achievements:
o Created recruiting campaign that resulted in 300% increase in traffic to career website pages and number of new hires set by executive team
SRC, Inc., Syracuse, New York 2008-2015
Specialist, Corporate Communications
• Develop and launch internal volunteer and philanthropic program to increase corporate responsibility in the community.
• Plan and execute large scale events to encourage collaboration and increase morale, including two Fortune 100 celebrations in San Antonio, TX and Charlottesville, VA.
• Provide content for four different corporate newsletters, while abiding to the corporate style guidelines and AP Style.
• Key Achievements:
o Developed an internal volunteer program that resulted in tracking over 10,000 volunteer hours
o Introduced video production as a method to communicate to employees
Coldwell Banker Prime Properties, Camillus, New York 2007-2008
Creative Director
• Responsible for managing the brand and creation of marketing collateral for top-earning real estate firm.
• Executed the successful publication for CNY real estate magazine, including the creation of home builder pages, top producer ads, back cover ads, and proofed pages for errors.
• Developed and executed communications materials, including press releases, newspaper ads and featured agent ads.
• Key Achievements:
o Maintained #1 Real Estate Agency status in Central New York through marketing efforts
Elsevier, Philadelphia, Pennsylvania 2004-2007
Journal Administrator Supervisor
• Supervised and coached activities of four employees and communicated daily progress to off-site manager.
• Consolidated all forms to ensure authors were billed on schedule and in the correct amount.
• Key Achievements:
o Trained editorial staff to use editorial tracking system and improve access of information at different levels of the organization
VOLUNTEER EXPERIENCE
Honor Flight Syracuse, Syracuse, New York 2013-2018
Volunteer Videographer
• Interview veterans of WW2, Korean and the Vietnam War, and document a day-long trip to the memorials in Washington, D.C. to preserve their stories for future generations.
• Edit interviews and experiences together to create a memento for veterans and use as promotional material for fundraising.
• Key Achievements:
o Helped market Honor Flight with more than 5,000 views on YouTube
Cub Scouts of America, North Syracuse, NY 2017-2018
Parent Committee Chair
• Plan activities for boys and help foster their development in cub scout program
• Maintain budget and coordinate fundraiser opportunities
EDUCATION
University of Central Florida, Orlando, FL December 2002
Bachelor of Arts in English: Creative Writing
ACHIEVEMENTS
2018 Career Spark Award, Partners for Education and Business - June 2018
SRC 2017 Innovation Champion Award - November 2017
Dale Carnegie: Skills for Success Graduate - July 2017
Forty Under 40 Award, CNY Business Journal - November 2016
Crucial Conversations Certification - June 2010
QUALIFICATIONS
• Experience in leading and delivering visual design projects with strong graphic design requirements
• Proficiency in identifying project scopes and determining the resources needed for completion
• Excellent writing capabilities merged with a passion for strategic and corporate communications
• Advanced knowledge of the Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Dreamweaver
EXPERIENCE
SRC, Inc., Syracuse, New York 2015-2019
Senior Specialist, Corporate Communications
• Lead the design and creation of marketing materials, including logos, websites, brochures, and digital ads, from concept to completion.
• Manage creative video production, including developing storyboards, shooting, producing, and editing videos that resulted in thousands of views on YouTube.
• Perform enhanced editing techniques such as: art-directing photoshoots of products, removing defects and color correcting when necessary.
• Work with internal customers, subject matter experts, and the marketing team to develop and manage projects related to corporate marketing
• Oversee the production of advertising and marketing materials including negotiating with and selecting vendors, conducting press checks and managing budgets.
• Manage corporate brand by establishing brand guidelines and ensuring that all materials adhere to the standards for consistency.
• Develop several websites for both internal and external customers while making sure the development of copy, color choices, functionality and ease of use for the end user are achieved.
• Direct executive leadership team through live, web-streaming broadcasts focused on informing employee population of current business standings.
• Coordinate and connect middle and high school students to engineers and scientists by planning day-long outreach programs throughout the school year and for more than 1000 central New York students.
• Key Achievements:
o Created recruiting campaign that resulted in 300% increase in traffic to career website pages and number of new hires set by executive team
SRC, Inc., Syracuse, New York 2008-2015
Specialist, Corporate Communications
• Develop and launch internal volunteer and philanthropic program to increase corporate responsibility in the community.
• Plan and execute large scale events to encourage collaboration and increase morale, including two Fortune 100 celebrations in San Antonio, TX and Charlottesville, VA.
• Provide content for four different corporate newsletters, while abiding to the corporate style guidelines and AP Style.
• Key Achievements:
o Developed an internal volunteer program that resulted in tracking over 10,000 volunteer hours
o Introduced video production as a method to communicate to employees
Coldwell Banker Prime Properties, Camillus, New York 2007-2008
Creative Director
• Responsible for managing the brand and creation of marketing collateral for top-earning real estate firm.
• Executed the successful publication for CNY real estate magazine, including the creation of home builder pages, top producer ads, back cover ads, and proofed pages for errors.
• Developed and executed communications materials, including press releases, newspaper ads and featured agent ads.
• Key Achievements:
o Maintained #1 Real Estate Agency status in Central New York through marketing efforts
Elsevier, Philadelphia, Pennsylvania 2004-2007
Journal Administrator Supervisor
• Supervised and coached activities of four employees and communicated daily progress to off-site manager.
• Consolidated all forms to ensure authors were billed on schedule and in the correct amount.
• Key Achievements:
o Trained editorial staff to use editorial tracking system and improve access of information at different levels of the organization
VOLUNTEER EXPERIENCE
Honor Flight Syracuse, Syracuse, New York 2013-2018
Volunteer Videographer
• Interview veterans of WW2, Korean and the Vietnam War, and document a day-long trip to the memorials in Washington, D.C. to preserve their stories for future generations.
• Edit interviews and experiences together to create a memento for veterans and use as promotional material for fundraising.
• Key Achievements:
o Helped market Honor Flight with more than 5,000 views on YouTube
Cub Scouts of America, North Syracuse, NY 2017-2018
Parent Committee Chair
• Plan activities for boys and help foster their development in cub scout program
• Maintain budget and coordinate fundraiser opportunities
EDUCATION
University of Central Florida, Orlando, FL December 2002
Bachelor of Arts in English: Creative Writing
ACHIEVEMENTS
2018 Career Spark Award, Partners for Education and Business - June 2018
SRC 2017 Innovation Champion Award - November 2017
Dale Carnegie: Skills for Success Graduate - July 2017
Forty Under 40 Award, CNY Business Journal - November 2016
Crucial Conversations Certification - June 2010