Erick Silva UX
Capstone: UX Research for Nurtured by Design
June 2018 - August 2018
� Conducted UX research as part of the development of a mobile app aimed at helping new parents track the development of their baby.
� Conducted interviews and usability evaluations remotely with parents of young children and medical professionals.
� Created a list of refinements for newer iterations of the app prototype, then ran those versions through further evlauations as part of RITE design method.
Tiny Tales App
November 2017
� Worked with a team of UX researchers to develop a storytelling app for young children.
� Ran pilot tests with parents and created the low-fi prototype to perform usability evaluations after pilot tests.
Freelance Work
� Provide graphic design support and consulting work on a frelance basis
� Create logos, email layouts, web graphics. Provide photo editing and retouching services.
LGI Homes
Lead Graphic Designer
October 2015 - November 2016
� Created and distributed HTML email campaigns. Ran A/B testing of email layouts to determine which one engaged clients the most through MailChimp metrics.
� Redesigned sales print materials for over 50 LGI communities across the United States.
� Created photo compositions for use in social media campaigns. Ran A/B testing of campaigns to feed through Google Analytics.
Graphic Design Intern
� Assisted Art Director with creation of logos and banners.
� Organized photo media library for efficient use and retrieval.
� Provided creative input and supported best practices for deployment of photography in advertisements.
Capstone: UX Research for Nurtured by Design
June 2018 - August 2018
� Conducted UX research as part of the development of a mobile app aimed at helping new parents track the development of their baby.
� Conducted interviews and usability evaluations remotely with parents of young children and medical professionals.
� Created a list of refinements for newer iterations of the app prototype, then ran those versions through further evlauations as part of RITE design method.
Tiny Tales App
November 2017
� Worked with a team of UX researchers to develop a storytelling app for young children.
� Ran pilot tests with parents and created the low-fi prototype to perform usability evaluations after pilot tests.
Freelance Work
� Provide graphic design support and consulting work on a frelance basis
� Create logos, email layouts, web graphics. Provide photo editing and retouching services.
LGI Homes
Lead Graphic Designer
October 2015 - November 2016
� Created and distributed HTML email campaigns. Ran A/B testing of email layouts to determine which one engaged clients the most through MailChimp metrics.
� Redesigned sales print materials for over 50 LGI communities across the United States.
� Created photo compositions for use in social media campaigns. Ran A/B testing of campaigns to feed through Google Analytics.
Graphic Design Intern
� Assisted Art Director with creation of logos and banners.
� Organized photo media library for efficient use and retrieval.
� Provided creative input and supported best practices for deployment of photography in advertisements.