Caroline Hodges Resume
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Caroline Hodges Resume

Sales Director / Illuminidol

Managed over 230 domestic and international wholesale accounts
Oversaw online retail and wholesale order fulfillment that generated over $1 million in sales
Led customer email support to address and resolve any issues or questions regarding online orders
Organized over 15,000 domestic and international shipments
Acquired wholesale accounts by researching customer demographics and emailing over 300 stores nationwide
Collaborated on new product development including candle, koozie, and air freshener designs
Regularly updated the 1,500+ product catalog and wholesale website to share with accounts
Designed and wrote a monthly company newsletter that was sent to over 19,600 subscribers
Invoiced wholesale accounts and followed up on overdue payments
Researched and created a yearly show calendar and registered our team for events like SXSW, Austin City Limits Music Festival, and Comic Cons that generated over $477,000 in sales
Trained co-workers one-on-one for future success

Marketing Intern / Illuminidol

Rebuilt company Pinterest page by linking the web store and social platform through Rich Pins
Collaborated with Social Media Manager to generate daily Instagram posts
Responded to comments and direct messages on Instagram, Facebook, and Pinterest Researched social media analytics and traffic data to improve future posts on all platforms Ran a local advertising campaign to recruit team members for weekend events

Assistant Manager / The Beauty Store Salon & Spa

Conducted consultations with customers based on their specific needs
Managed inventory and product ordering
Guided new employees through operations and product knowledge training