Aurora Fenili Resume
EDUCATION
university of Connecticut; stamford, CT | 2020
Bachelor of Arts - Communication
Minor - Digital Marketing and Analytics
SKILLS
Social Media: Facebook, Twitter, Instagram, YouTube, Snapchat. Computer: Photoshop, Adobe InDesign, Microsoft Word, PowerPoint, Excel, Google DRIVE , Zoho CRM, Wix Web Design, Constant Contact.
Languages: Native in Italian, Proficient in French and Spanish. More: Creative Writing, Public Speaking, wed design, graphic design.
EXPERIENCE
CEO, EFFE INC (effe coupons app); STAMFORD, CT | 2018–Present
founded the company, obtained funding.
partnered with app developing company: directed developers and designers into developing mvp, and publishing it on the app store.
led market research, developed business plan and took necessary steps to put it in action.
built partnerships with local businesses and associations.
put together a team with sales and marketing experts.
designed website, logos, flyers, app designs with photoshop.
LED marketing campaign, social media advertising, created content for social media pages.
MARKETING DIRECTOR, BITIMEC WASH-BOTS; GREENWICH, CT | 2016-PRESENT
handleD all marketing partnerships with magazines.
designED print ads with photoshop for magazines every week.
put together pr packages for publication, writing content.
set up a crm software customized to the company’s needs, and input daily data on excel to keep company’s files updated.
lead generation and mass email marketing, followed by tracking. the outcome and individualizing leads to follow-up with.
SALES MARKETING MANAGER, ITALFORM DESIGN | GREENWICH, CT | 2015-2016
designed the new website to represent the italian based company in the u.s. market
created social media pages and built online presence
worked on Lead generation and email marketing
organized exhibition and presented the product
intern, Linda ruderman interiors | GREENWICH, CT | 2016
Administrative and Clerk work
attending clients meetings
introduction to the interior design process
About me (21 years old - senior in college)
I moved from Italy to the U.S. four years ago, for my senior year of high school, with my 3 sisters. We were born in Los Angeles and are Quadruplets, but lived in Italy until we were 17 years old.
I started my company the second year of college after getting the idea for the app the summer before starting college.
EFFE COUPONS is a location-based coupon app, The app transforms finding coupons in a treasure hunt in the real world. Our vision is to reinvigorate brick&mortar businesses; Helping them gain the attention they need, without the competition from online stores.
Website: ------------
EDUCATION
university of Connecticut; stamford, CT | 2020
Bachelor of Arts - Communication
Minor - Digital Marketing and Analytics
SKILLS
Social Media: Facebook, Twitter, Instagram, YouTube, Snapchat. Computer: Photoshop, Adobe InDesign, Microsoft Word, PowerPoint, Excel, Google DRIVE , Zoho CRM, Wix Web Design, Constant Contact.
Languages: Native in Italian, Proficient in French and Spanish. More: Creative Writing, Public Speaking, wed design, graphic design.
EXPERIENCE
CEO, EFFE INC (effe coupons app); STAMFORD, CT | 2018–Present
founded the company, obtained funding.
partnered with app developing company: directed developers and designers into developing mvp, and publishing it on the app store.
led market research, developed business plan and took necessary steps to put it in action.
built partnerships with local businesses and associations.
put together a team with sales and marketing experts.
designed website, logos, flyers, app designs with photoshop.
LED marketing campaign, social media advertising, created content for social media pages.
MARKETING DIRECTOR, BITIMEC WASH-BOTS; GREENWICH, CT | 2016-PRESENT
handleD all marketing partnerships with magazines.
designED print ads with photoshop for magazines every week.
put together pr packages for publication, writing content.
set up a crm software customized to the company’s needs, and input daily data on excel to keep company’s files updated.
lead generation and mass email marketing, followed by tracking. the outcome and individualizing leads to follow-up with.
SALES MARKETING MANAGER, ITALFORM DESIGN | GREENWICH, CT | 2015-2016
designed the new website to represent the italian based company in the u.s. market
created social media pages and built online presence
worked on Lead generation and email marketing
organized exhibition and presented the product
intern, Linda ruderman interiors | GREENWICH, CT | 2016
Administrative and Clerk work
attending clients meetings
introduction to the interior design process
About me (21 years old - senior in college)
I moved from Italy to the U.S. four years ago, for my senior year of high school, with my 3 sisters. We were born in Los Angeles and are Quadruplets, but lived in Italy until we were 17 years old.
I started my company the second year of college after getting the idea for the app the summer before starting college.
EFFE COUPONS is a location-based coupon app, The app transforms finding coupons in a treasure hunt in the real world. Our vision is to reinvigorate brick&mortar businesses; Helping them gain the attention they need, without the competition from online stores.
Website: ------------