Andreina Penalver
Andreina Penalver

Andreina Peñalver
Cell:------------ Email: ------------
Linkedin:------------/in/andreina-peñalver-7ba45a69

EDUCATION
Florida International University, Miami, FL Chaplin School of Hospitality & Tourism Management
Bachelor of Science Degree in Hospitality Management May 2013

California State University, Long Beach, CA Graduate Program Sports Management
Masters of Arts Degree in Kinesiology July 2015

EXPERIENCE
Publicis One, Miami, FL October 2017 – Present
Research & Insights
• Responsible for the approach, development and presentation of market, consumer and media research projects based on specific client objectives by mastering syndicated sources and applications to develop peak advertising performance
• Handling proposals based on different approaches (qualitative / quantitative) and research methodologies.
• Participating in development of briefs to win new clients by actively contributing to the final project and sharing innovative/efficient ideas
• Keeping all teams in the agency up to date with yearly media trends and competition/market analysis
Association of Volleyball Professionals, Newport Beach, CA April 2017 – August 2017
Hospitality Associate
• Sold, created and distributed VIP credentials in a prompt manner by using credential printing software and Square App to exceed guest expectations and create continuous business
• Mastered events layouts and tournaments format in order to address all guest inquiries by actively participating in all training events
• Sorted, and followed log protocol for credential ticketing, sponsors and VIP list by using Microsoft Office, Google Docs and creating a filing system for smooth event timeline
• Effectively multi-tasking to assist GM and main office with signing of contracts, securing additional inventory, survey completion and check-ins by using different iPad applications on day of event
Dr. Anthony Carieri, Costa Mesa, CA August 2016 – August 2017
Executive Assistant / Front Desk Lead
• Managed receipts, payments and kept track of all revenue/expenses by creating proper filing system for medical practice, household and property management business creating easy tax filing/accounting tasks
• Managed, scheduled and prioritized CEO’s appointments, daily tasks and needs by updating planner, checking voicemails and sorting daily mail
• Completed all errands for CEO such as bank deposits, buying/restocking inventory and personal duties by having exceptional time management skills to facilitate CEO daily duties and schedule
• Supervised and assisted on daily administration/receptionist duties by following opening and closing procedure, checking in patients, writing patient narratives and verifying insurance by learning different software’s and actively communicating with hospitals and lawyers for successful client retention
The 12 LLC, Costa Mesa, CA August 2015 - April 2017
Member Services / Sales Associate
• Back to back closing percentage of 70 or over on new visits generating over 3k in profit monthly by implementing sales, marketing and customer service tactics
• Relating and constantly following up with exceptional customer service, active listening and proficient communication to all level clienteles
• Filtering all guest contact for GM such as customer conflict resolution, membership disputes, managing fundraising donations and inventory tracking by implementing leadership skills to anticipate GM needs
• Building relationship with members using result driven tactics for continuous business
• Actively checking in and communicating with team members to ensure regulations are being kept at city standards

ADDITIONAL INFORMATION
• Languages- Spanish, English
• Software Skills- Expert with Microsoft Office, Target Group Index Choices, Nielsen, Competitive Intelligence, Google AdWord, ComScore, Admetricks, Adquality, Euromonitor, EMarketer, P1 Planning Platforms, Media Work Station, PlanView, Global Web Index, Brandwatch(Social Listening), Tibco Spotfire, Micros, MindBody, Google Docs, WordPress, Trello, Facebook, Instagram, Snapchat, Pintrest, YouTube, Google Meetings.
• Promotional Model/Brand Ambassador for 8 years
• Volunteer- S.O.B.E, Tamiami Park, I Have a Dream Program, Service for Peace, Special Olympics

CONFERENCES ATTENDED
• William Dickson Leader in Residence Ethics in Sports April 2014
• War Games: Strategic Business Relationship Development June 2014
• Sports and the Media Landscape November 2014
• Jewels of the Night March 2015
• Unbound November 2018
• BB Media Day October 2018
• KIM Day: Opportunities Transforming Media & Media Research November 2018