7 Ilana Court
Armonk, NY 10504
Manhattanville College Purchase, New York
Bachelor of Arts
Major: Communications Minor: Marketing
Best Cheese Corporation
Marketing Associate Purchase, New York
February 2018 - Present
Create postings for Coach Farm & Parrano Cheese’s social media outlets
Create media content for Coach Farm & Parrano Cheese’s website
Create sell sheets & brochures for products
Redesign packaging for Coach Farm product line
Create press kits
Update press lists
Compose press releases
Monitor marketing budget
Update price lists
Create quarterly company newsletter
Lead Fancy Food show convention preparation
Burt’s Bees Baby Fairfield, Connecticut
Marketing & Ecomm Intern December 2016 - June 2017
Created media content for the Burt’s Bees Baby website
Planned and executed marketing campaigns
Worked with large teams such as buyers, production as well as merchandising to generate content
Monitored email and homepage analytics such as sales, traffic, and conversion
Created visuals for various social media outlets by using Photoshop, and Illustrator
Researched trends in mother blogger communities
Created competitor reports
Created product assortment sheets by using Microsoft Excel
Prepared best as well as worst selling visual documents for historical referencing
Helped develop and manage communication content calendars
Participated in design discussions with senior designers and creative director
Abercrombie & Fitch White Plains, New York
Sales Associate June 2015 - September 2017
● Created product assortment sheets by using Microsoft Excel
Understood the overall concept of Abercrombie & Fitch including the lifestyle, the customer, and the merchandise.
Presentend and sold merchandise consistent with the brand.
Had to know the merchandise on the floor and suggested merchandise to customers as appropriate.
Provided suggestions to management for merchandising which helped to improve sales.
Used the point-of-sale software system. To perform tasks such as routine register transactions, routine inventory receivings and transfers, and opening and closing of the registers and store.
Maintained the integrity of the inventory. Preventened inventory shrink to the extent reasonable and appropriate.
Operated the store consistently with the prescribed company policies and procedures for the store.
Provided ideas to grow and improve the business. This included ideas for merchandising, staffing, floor displays, store fixturing, or any other ideas which may improve and grow the business.
Wordpress, Twitter, Facebook, Instagram, Pinterest, Microsoft Word, Publisher, Excel, PowerPoint, Adobe Photoshop, Demandware, Bronto Software.