4years of experience in Digital Marketing
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4years of experience in Digital Marketing

Career Objective:
To work in a fair and competitive environment with a willingness to take up challenges,
which explore my strengths and potential, in an organization while meeting, and maybe
even surpassing, my employer’s expectations.
Work Experience:
Business Development Manager, Micropyramid Informatics PVT LTD (January
2019 – Present)
? Discovering new contacts from various websites and maintaining the data in Excel.
? Cold calling
? Talking to clients and pitching web development services.
? Setting up appointments in case of interested prospects.
? Achieve monthly target
? Promotion of research reports through organic search engines and improve ranking of
Particular Report, Social Media Optimization, Email Marketing and PPC.
? Develop and Implement Paid (CPC/AdWords)Campaigns
? Free and Paid PR Submissions
? Link Building - Responsible to do all possible relevant off-page activities to boost
traffic for the website
? Responsible to generate leads as per targets given
? Social Media Marketing: LinkedIn, Xing, Twitter and Google+
? Responsible to do Email Marketing according to target audience
? Responsible to improve email database
? Responsible to improve click rate and open rate
? Tracking leads through Analytics and reporting daily and monthly lead count details
? Competitor Analysis for Paid, Organic and Social Media Results
? Keyword research using Google keyword planner to find the best relevant keywords
for AdWords
? Generate potential leads through the web for market research reports through
various Off Page and Onpage Techniques.
? Maintaining report as well as company links at the top of the Search Engine Results
Page(SERP).
? Planning & strategy development for activities to boost leads (Organic & Paid)
through targeted audience.
? Creating off-page strategies to improve organic visibility through various search
engines.
? Maintaining Adwords ad campaigns and bid Maintaining Strategy.
? Optimizing ad campaigns.

Sr. Digital Marketing Executive, Precision Business Insights (July 2018 –
December 2018)
? Promotion of research reports through organic search engines and improve ranking of
Particular Report, Social Media Optimization, Email Marketing and PPC.
? Develop and Implement Paid (CPC/AdWords)Campaigns
? Free and Paid PR Submissions
? Link Building - Responsible to do all possible relevant off-page activities to boost
traffic for the website
? Responsible to generate leads as per targets given
? Social Media Marketing: LinkedIn, Xing, Twitter and Google+
? Responsible to do Email Marketing according to target audience
? Responsible to improve email database
? Responsible to improve click rate and open rate
? Tracking leads through Analytics and reporting daily and monthly lead count details
? Competitor Analysis for Paid, Organic and Social Media Results
? Keyword research using Google keyword planner to find the best relevant keywords
for AdWords
? Generate potential leads through the web for market research reports through
various Off Page and Onpage Techniques.
? Maintaining report as well as company links at the top of the Search Engine Results
Page(SERP).
? Planning & strategy development for activities to boost leads (Organic & Paid)
through targeted audience.
? Creating off-page strategies to improve organic visibility through various search
engines.
? Maintaining Adwords ad campaigns and bid Maintaining Strategy.
? Optimizing ad campaigns.
Sr. SEO Analyst, IndustryARC (July 2015 – July 2018)
? My main focus was on SEO & Public Relations as well as On & Off-Page Submissions.
? Undertook Research & Analysis campaigns so as to create a superior sales pitch
for market reports.
? Contacted various company representatives directly through Keyword Analysis &
Research.
? Designed, developed and executed various marketing campaigns through LinkedIn,
Email & Blogs.
? Email marketing through Mail Merge.
? Achieved the daily lead targets which were recorded via email replies and analytics
goals tracking.
? Established relationships with online communities by identifying key influences.
? Assisted in moderating various discussion forums.