Growth Hacker
Lytehaus Group
New York, NY, USA
13 hours ago
Internship Remote
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About Lytehaus

Lytehaus Group is a live interactive entertainment and data company. Our first show, Nylon, is a live dating series where the audience doesn't just watch — they vote, intervene, and decide what happens next in real time, inside the Lytehaus app. Entertainment is the product. Behavioral data is the asset.

We're a seed-stage startup launching in NYC in Q4 2026, with London to follow. You'll work directly with the founders. Nothing here is theoretical — the show is live, the metrics are real, and what you do this week shows up in the numbers next week.

The role

You'll own the top of our funnel: turning TikTok reach into app downloads. TikTok is where people discover Nylon — clips, moments, teasers. The app is where they watch live, vote, and shape the show. Your job is to move people from scroll to install to first vote.

This is not a social media management internship. It's a funnel role with a live product that ships multiple times a week. You'll run experiments, kill what doesn't work, and double down on what does.

What you'll do
  • Design and run acquisition experiments on TikTok: hooks, clip formats, posting cadence, CTAs, bio/link strategy, and paid boosts (TikTok Promote / Ads Manager) — all optimized for installs, not just views
  • Turn each live episode into a content flywheel — clipping the moments that make people need to see what happens next, and can only do so in the app
  • Own the scroll-to-install journey: link-in-bio flows, landing pages, App Store copy testing, attribution tracking, and reducing drop-off at every step
  • Build and track the funnel dashboard: views → profile visits → link clicks → installs → sign-ups → first vote → return for next episode
  • Drive activation and retention inside the app: push/notification timing around live episodes, referral and invite mechanics, streaks and comeback loops
  • Recruit and activate the early community — cast applicants, superfans, campus ambassadors, NYC launch events — all pointed at the app
  • Test channels beyond TikTok: IG Reels, YouTube Shorts, Reddit, campus groups, dating/entertainment newsletters
  • Feed learnings straight back into the show and product: which moments, formats, and CTAs actually convert
What we're looking for
  • You live on TikTok. You understand why one video gets 200 views and another gets 2M — and how to convert those views into action off-platform
  • Evidence you've grown something — an app, an account, a community, a newsletter, a side project. Show us the numbers
  • You think in funnels: you can set up tracking, spot the leaky step, and fix it with an experiment rather than a hunch
  • Fast, scrappy, and self-directed — you ship experiments without waiting for permission
  • Bonus: video editing (CapCut/Premiere), app install campaigns, ASO, attribution tools (AppsFlyer/Adjust/Branch), referral mechanics, meme fluency
  • Bonus: you're in NYC or can be around for launch
What you'll get
  • Real ownership of the acquisition funnel for a live product at launch — not a slide deck, an install curve
  • Direct daily access to the founding team
  • Paid internship with potential to convert to a full-time founding team role post-raise
  • Your experiments on a stage: what you build decides how many thousands show up live
How to apply
  1. Your TikTok handle (or the account/app/community you've grown)
  2. One thing you'd try in week one to turn TikTok viewers into app downloads — three sentences max
  3. CV or LinkedIn