Vancouver, Canada (Remote options available)
Mindsight is a dynamic and fast-growing company specializing in Mindfulness and Health & Wellness products. We are seeking a talented Social Media Marketing Specialist to join our team and help us expand our brand presence in the digital space.
Responsibilities:
1. Social Media Management:
- Develop and execute a comprehensive social media strategy to enhance brand visibility and engagement.
- Create and curate compelling content for daily posting on our social media platforms.
- Utilize Canva and/or Figma to design eye-catching visuals for social media posts.
- Leverage AI tools and insights to optimize content for maximum reach and engagement.
- Maintain a consistent brand voice and style across all social channels.
2. Audience Growth and Engagement:
- Actively grow our social media following and engagement with our target audience.
- Foster meaningful interactions with followers, responding to comments and messages promptly.
- Collaborate with influencers and partners to expand our brand reach and engagement.
3. Content Creation:
- Produce engaging and shareable blog posts related to mindfulness, health, and wellness.
- Write informative and relevant articles that drive website traffic and increase user engagement.
- Conduct keyword research to optimize blog content for SEO.
4. Graphic Design and Branding:
- Possess experience in graphic design and visual content creation.
- Design marketing collateral and online content to maintain a consistent and appealing brand image.
- Create visually stunning graphics and artwork for various digital channels.
5. Brand Partnerships:
- Identify and establish partnerships with relevant social media accounts and influencers.
- Collaborate with partners to co-create content and promotional campaigns.
**Qualifications:**
- Proven experience in social media marketing, with a strong portfolio of successful campaigns.
- Proficiency in using Canva and/or Figma for content creation.
- Familiarity with AI tools and analytics for data-driven decision-making.
- Exceptional creativity and a sense of humor to create engaging and memorable content.
- Strong writing skills and the ability to craft informative and SEO-friendly blog posts.
- Understanding of mindfulness, health, and wellness trends is a plus.
- Graphic design and branding experience is highly desirable.
- Self-motivated, organized, and able to meet deadlines.
- Strong interpersonal skills for building relationships with partners.
**Benefits:**
- Competitive salary commensurate with experience.
- Remote work options available.
- Opportunity to make a significant impact on a growing brand.
- Collaborative and supportive team environment.
- Professional development opportunities.
If you are a creative, data-driven, and passionate individual with a knack for social media marketing, content creation, and graphic design, we invite you to join our team at Mindsight and help us make a positive impact on people's lives.
**How to Apply:**
Please submit your resume, portfolio, and a cover letter detailing your relevant experience and why you're interested in joining Mindsight. Send your application to ------------
*Note: This job description is intended to convey information essential to understanding the scope of the position and it is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with the job. The company reserves the right to modify duties or job descriptions at any time.*